target audience: TECH SUPPLIER Publication date: Oct 2023 - Document type: Market Presentation - Doc Document number: # AP51033323
IDC Playbook for Tech Marketing Leaders: Asia/Pacific (Excluding Japan and China) Digital Customer Experience Services Opportunities, 2023
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Abstract
This IDC Market Presentation, also a playbook for tech marketing leaders, provides a detailed view of the Asia/Pacific (excluding Japan and China) (APEJC) customer experience (CX) services market and highlights the opportunities for vendors in the market's growing segment. IDC discusses several key insights pertaining to the market, including market size and forecasts, competitive and ecosystem landscape, and customer or buyer preferences within the CX services space.
IDC's Asia/Pacific Digital Customer Experience: Professional and Managed Services Opportunities research provides key insights on the adoption of CX–related technologies, services, and strategies. The program analyzes critical drivers, dynamic market imperatives, and existing challenges faced by businesses in Asia/Pacific.