Helping scale-ips and start-ups accelerate growth
Position your product to the right buyers and demonstrate a compelling ROI.
Unique solutions built exclusively for growing tech vendors
As an early-stage to mid-market technology vendor, driving greater market awareness, increasing lead generation, and gaining investor attention is critical for your growth. Partnering with the right analyst firm can provide you with the opportunity to build third-party validation momentum, increase brand visibility, and drive recognition across the tech ecosystem.
For 60 years, IDC has helped startups and growing technology vendors understand their competitive landscape, target key audiences, and develop strategies to help accelerate growth.
Successfully bringing your brand to market poses a significant hurdle for expanding tech startups. Partnering with an industry-leading firm can help convey your message and validate your role in the marketplace.
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Contact usEstablishing an agile growth strategy is imperative for digital native businesses thriving to sustain their growth trajectory. Collaborating with a strategic partner empowers growing tech vendors with the necessary expertise and resources to execute their expansion plans seamlessly.
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Contact usDeveloping partnerships with leading industry research analysts can enhance your visibility and credibility in the industry and give you valuable insights into market trends, customer preferences, and potential areas for improvement. With over 1,300 analysts worldwide, IDC’s experts can provide you with the data you need to make informed business decisions.
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Contact usEstablishing your expertise and building trust in your solutions is crucial in today’s competitive and rapidly evolving market. Partnering with IDC instantly provides brand recognition and trust to senior business executives.
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Contact usDeveloping an effective channel strategy can help companies determine where and how their customers prefer to purchase their products. IDC can help determine the best plan to provide your consumers with a better overall experience.
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Contact usUnique solutions for emerging tech vendors
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Early market players
Bespoke solutions for technology innovators under $25M in revenue focused on driving market awareness, increasing lead generation, and gaining investor attention.
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Market intelligence seekers
Powering repeatable growth for expanding technology enterprises centered around growing the customer base and understanding the market.
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Business expansion architects
Scaling reach and growth in new markets and industries for growing technology vendors looking to identify new markets and staying ahead of the competition.