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European Intelligent Big Data and Analytics

Big Data and Analytics is continuing to garner significant investment and attention from European organizations. IDC finds leading companies in this space are increasingly taking a data-driven approach to running their business, where data is exploited as an organizational asset and leveraged to help transform and automate business processes. Organizations also have more tool choice for managing and analyzing this data. Machine learning and its ability to adapt and learn from data provides the promise of organizations being able to develop and deliver intelligent data tools and applications.

In practice however, this is not always a straightforward activity. As big data use cases evolve and the pace of technology innovation increases, companies are faced with the challenge of managing a diverse toolset and environment and integrating intelligent insights into core processes and business operations.

IDC's European Intelligent Big Data and Analytics research provides a coordinated view of the complex and vibrant market for Big Data and Analytics by combining software product-related research with coverage of the broader market opportunities, tools for success and a view of its dynamic ecosystem. The research identifies markets and strategies for revenue growth and compares competing Big Data and Analytics vendors in the marketplace.


Markets and Subjects Analyzed

  • Big Data and analytics market developments
  • Big Data workloads and use cases
  • Business analytics and BI tools (end-user query, reporting, visual discovery and analytics)
  • Advanced analytics & machine learning
  • Self-Service analytics and data preparation
  • Big Data and analytics skills

Core Research

  • Western Europe Big Data and Analytics Software Forecast, 2019–2023
  • Western Europe Big Data and Analytics Market Shares 2019
  • European Big Data Forecast 2019
  • Big Data & Analytics FutureScape
  • Western Europe Market Analysis Perspective
  • Western Europe Enterprise Performance Management Forecast

In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.


Key Questions Answered

  1. How is the European Big Data and analytics market place evolving and developing?
  2. What are end-user spending expectations, technology attitudes, and IT strategies?
  3. How is cloud, self-service analytics and machine learning impacting Big Data and analytics initiatives?
  4. What are the current and future Big Data use cases utilizing both predictive and prescriptive analytics?
  5. How do machine learning platforms enhance the value from investments in data platforms/data lakes?
  6. Who are the leading Big Data and analytics vendors in the market and how do they compare?

Related Links


Meet the Experts
Helena Schwenk

Research Manager, European Software

Philip Carnelley

AVP, European Software Group