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Digital Automotive and Transportation Strategies

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IDC's Digital Automotive and Transportation Strategies provides thought leadership and market analysis for organizations seeking to understand and capitalize on automotive and transportation ecosystem opportunities driven by increased adoption of digital technology, automation, platforms, and data-driven frameworks.

Topics covered as part of Digital Automotive and Transportation Strategies include connected, autonomous, shared, and electrified (CASE) trends and providers, in-vehicle infotainment (IVI), cybersecurity, software and firmware over-the-air (OTA) updates, mapping and location services, vehicle-to-everything communications (V2X) and 5G, digital smart assistants, connected vehicle data frameworks, and intelligent transportation systems (ITS) technologies and adoption.


Markets and Subjects Analyzed

  • Consumer adoption, usage, buying, and payment trends
  • Autonomous vehicle testing, validation, and regulation
  • Connected vehicles platforms and use cases
  • The impact of IoT and the smartphone on transportation
  • Domain consolidation, compute, and communications architecture
  • Identifying, assessing, and mitigating cybersecurity threats
  • Emerging transportation business models and vendor approaches
  • Automotive manufacturer and supplier best practices
  • Data processing and compute approaches at the edge and in the cloud
  • Aftermarket and fleet management vendors and opportunities

Core Research

  • Next-Generation Automotive Ecosystem Taxonomy
  • U.S. Vehicle Owner Survey on Connected, Autonomous, Shared, and Electric Vehicle Preferences and Usage
  • IDC FutureScape: Worldwide Next-Generation Automotive Transportation 2021 Predictions
  • Worldwide Connected Vehicle Forecast, 2020–2024
  • Worldwide Autonomous Vehicle Forecast, 2020–2024
  • The Evolving State of Autonomous Vehicle Software Platforms
  • Understanding the Value of Connected Vehicles in Smart Cities and Transportation

In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.


Key Questions Answered

  1. What are the best practices for automotive manufacturers, suppliers, and ecosystem participants looking to remain relevant in an autonomous-driven future?
  2. What impact do regulatory bodies have on the investment and commercialization timelines for automotive and transportation innovation?
  3. Are consumers connecting increasing investment in autonomy, connected vehicle services, mobility as a service, and electric vehicles to greener, sustainable transportation options?
  4. In what ways are innovative, disruptive vendors looking to upset the status quo? Are they likely to be successful? Where have they been successful?
  5. How can vehicle life-cycle management change with the availability of real-time data and increased visibility?
  6. How are automakers and suppliers looking to monetize vehicle data? What are the markets for this data, and what is its value?
  7. How does the industry adjust to increasing security threats? What aspects of vehicle hardware and software remain most vulnerable?

Companies Covered

AEye, Inc., AO Kaspersky Lab, AT&T Inc., Accenture plc, Airbiquity Inc., Amazon.com Inc., Apple Inc., Aptiv PLC, Argo AI, LLC , Argus Cyber Security Ltd, Avis Budget Group, Inc., BMW AG, Baidu, Inc., BestMile SA, Blackberry Ltd., CDK Global LLC, Capgemini Services SAS, Cerence Inc., ChargePoint, Inc, Continental AG, DENSO Corporation, DXC Technology Co., Daimler AG, Deloitte LLP, Didi Chuxing Technology Co., Ltd., EE Limited, EasyMile S.A.S., Ericsson, Faurecia S.A., Fiat Chrysler Automobiles N.V., Ford Motor Company, Fujitsu Limited, General Motors Company, Geotab Inc., Google LLC, Grab Holdings Inc, HERE Global B.V., Harman International Industries, Incorporated., Hewlett Packard Enterprise, Hexagon AB, Honda Motor Co., Ltd., Huawei Technologies Co., Ltd., Hyundai Motor Company, IBM, INRIX Inc., Infinera Corporation, Intel Corporation, Karamba Security, Local Motor Group, Luxoft, Lyft Inc., Mapbox Inc., Microsoft Corporation, Mobileye NV, NVIDIA Corporation, Nissan Motor Co. Ltd., Oracle Corporation, Panasonic Corporation, Qualcomm Inc., Ridecell Inc., Robert Bosch GmbH, Rockwell Software Inc., SAP SE, SWARCO AG, Salesforce.com, Inc., Savari Inc., ServiceNow, Inc., Siemens AG, Sirius XM Holdings Inc., Solfice Research, Inc., T-Mobile International AG, Telefonica S.A., Telenav, Inc., Tesla Motors Inc., The Reynolds and Reynolds Company, TomTom N.V., Toyota Motor Corporation, Trimble Inc., Turo Inc., Uber Technologies, Inc., Valeo SA , Velodyne LiDAR Inc., Verizon Communications, Inc., Vodafone Group Plc, Volkswagen Group, Waymo LLC, WirelessCar AB, Zenrin Co. Ltd., Zipcar Inc., Zoox Inc.


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Meet the Experts
Matt Arcaro

Research Manager, Next Generation Automotive

Stacy Crook

Research Director, Internet of Things