target audience: TECH BUYER Publication date: May 2024 - Document type: Tech Buyer Survey Spotlight - Doc Document number: # LA50945624
AI and GenAI: An Opportunity for the Channel Ecosystem in Latin America
Content
- 2 slides
Get More
When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment.
Related Links
Abstract
This IDC study covers how AI and GenAI are driving efficiency and innovation in Latin America, presenting a significant opportunity for channel partners to unluck new revenues. By offering tailored solutions and support services, channel partners can play a crucial role in facilitating the adoption of these technologies across industries. To capitalize on this opportunity, partners must adapt their strategies, focusing on delivering tangible business outcomes and forging strategic partnerships with technology vendors and clients.
"In Latin America, channel partners wield AI and GenAI as the catalysts for a paradigm shift, unlocking new revenue streams and shaping a landscape defined by innovation and efficiency," says Danielle Ibran, senior analyst, IDC Latin America Channels and Alliances and AI.