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Publication date: 24 Aug 2023

Asia/Pacific* Public Cloud Services Market Soars to $32.5B in 2022: SaaS Dominates, but PaaS Grows Fastest at 45.1%

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IDC expects the Public Cloud Services market size in region to reach US$39.4B in 2023, and US$83.1B by 2027.

SINGAPORE, August 25, 2023 – The Asia/Pacific excluding Japan and China (APeJC) public cloud services (PCS) market, which includes infrastructure as a service (IaaS), platform as a service (PaaS), and software as a service (SaaS), reached US$32.5 billion in 2022, with a year-on-year (YoY) growth of 25.3%, according to IDC's Worldwide Semiannual Public Cloud Services Tracker, 2H22.

The SaaS market remained as the largest segment occupying more than 60% of the total public cloud services market in 2022. The smallest market segment was from PaaS, making up less than 15% of the total PCS market share. However, the PaaS market experienced the highest growth with a YoY growth of 45.1% in 2022, driven by artificial intelligence (AI) platforms, data management software, and application platforms.

The shift to digital business is driving more public cloud services consumption as organizations increasingly leverage PCS to shorten time-to-market and build data-driven business models for better decision-making, personalize and innovate offerings, and create more interactive customer engagements. Security and compliance is a lesser concern in adopting public cloud services. Organizations are aware of the shared responsibility model and understand that the public cloud environment can be more secure and cost-efficient than the on-premises environment.

With major public cloud services certified with global security standards and compliances, including specific industry compliances, PCS adoption is growing rapidly in regulated industries. A significant trend can be seen in the digital banking space, with a large number of virtual and traditional banks using PCS to launch their digital banking services while meeting the requirements from the authorities. Hence, looking for cloud services providers that comply with global security standards and compliances is one of the major criteria in vendor selection.

The top five PCS vendors in APeJC are (in alphabetical order) Amazon Web Services (AWS), Google Microsoft, Salesforce, and SAP, which captured more than 40% of the total market share in 2022. China-based vendors like Alibaba Group and Huawei are focusing more on Southeast Asia and mainly competing with the global players in the IaaS market although they also have PaaS and SaaS offerings.

In 2023, IDC expects the overall PCS market will be slightly impacted from the sluggish global economic condition as organizations will be more focused on cost-optimization and cautious on launching new large-scale cloud projects.

"Organizations will examine any excessive cloud spending and continue to modernize any legacy systems with public cloud. Automation will be the key focus area, with solutions like serverless computing, robotic process automation (RPA) software, and artificial intelligence/machine learning (AI/ML) tools, to streamline both business and IT operations and drive costs down," says Liew Siew Choon, Senior Research Manager, IT Services, IDC Asia/Pacific.

The total APeJC PCS market size is forecast to be at US$39.4 billion in 2023, with YoY growth of 21.3%, and will reach US$83.1 billion in 2027, with a five-year compound annual growth rate (CAGR) of 20.6%.

Join our second IDC TechTalk Live featuring Avneesh Saxena, Group VP for Data & analytics, IDC Asia/Pacific and Roger Ling, Assoc. VP for Software, Services, and Cloud, IDC Asia/Pacific, as they discuss the key trends and turning points shaping the software and IT services market in Asia/Pacific (excluding Japan and China) along with useful IDC data and forecasts. Watch the IDC TechTalk Live on 30 Aug, 2:30 PM – 3:00 PM SGT by registering HERE.

*Asia/Pacific excluding Japan and China

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About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,300 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading tech media, data and marketing services company. To learn more about IDC, please visit www.idc.com. Follow IDC on Twitter at @IDCAP and LinkedIn. Subscribe to the IDC Blog for industry news and insights.



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