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Louise Francis

Research Director, IDC New Zealand

Louise Francis is Research Director for IT Spending at IDC New Zealand. Louise is responsible for managing IDC New Zealand's industry insights and end user research programme which provides a 360 degree perspective of the ICT industry from both a vendor and business end user point of view. Her primary focus is to analyse demand and key market opportunities for IT services providers in New Zealand. She is responsible for appraising the strategies of IT service providers, assessing market opportunities and providing comprehensive insights integrating end user market intelligence including CIO preferences, technology deployment plans and business priorities.  

Prior to joining IDC in 2008, Louise worked for over 20 years as a  ICT and procurement analyst within a diverse range of organisations, including Telecom New Zealand, Brocker Technology and Beca. Louise holds a Bachelor of Business Studies with First Class Honours from Massey University, graduating with a double major of Marketing and Communications. She also holds a Bachelor of Science (Biology) from the University of Auckland. 
Australia and New Zealand Big Data Analytics Heat Map

Jan 2018 - Market Presentation - Doc # AP43527518

by: Louise FrancisAnastasia Antonova

Forward-thinking leaders understand that standing still these days means losing ground. In a hyper-competitive era where customer experience (CX) is a key competitive differentiator, for organisations across Australia/New Zealand (ANZ), cus...
IDC FutureScape: Worldwide IT Industry 2018 Predictions – NZ Implications

Dec 2017 - Tech Buyer Presentation - Doc # AP42746718

by: Jefferson KingChayse GortonMonica Collier,  Adam Dodds,  Louise FrancisAnastasia Antonova,  Donnie Krassiyenko,  Shane Minogue,  Arunachalam Muthiah,  Peter WiseAlex Yuen

This IDC Presentation is the New Zealand regionalisation of the Worldwide IT Industry FutureScape for 2018. It provides an outlook view of the ICT industry as it relates to tech buyers' road map, priorities, and requirements in 2018–2021. E...
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Analyst Location

New Zealand


Global IT and economic markets


Asia Pacific