target audience: TECH SUPPLIER Publication date: Sep 2023 - Document type: Taxonomy - Doc Document number: # US49082623
IDC's Worldwide Digital Transformation Use Case Taxonomy, 2023: Media and Entertainment
This IDC study describes the most prominent use cases that are being digitally transformed in the media and entertainment industry. Media and entertainment organizations can use this document as a guide as they define what and how they will plan for change, innovation, and new technologies along the digital transformation journey. The tables in this document provide insight into the many areas of production, distribution, and monetization workflows and business processes that organizations should put on their road map. This document defines the strategies, programs, and use cases that will be implemented, highlighting the benefits of moving from current processes to digitally transformed processes and the technologies that will be required.
Alex Holtz, research director, Media and Entertainment Digital Strategies, says, "While the majority of media and entertainment organizations will continue to implement hybrid facility- and cloud-based applications, the industry will eventually adopt complete, cloud-based, end-to-end solutions within the next 5-10 years as technology advances. Addressing concerns for redundancy, reliability, security, latency, and standards-based solutions including APIs to ensure easy integration and seamless workflows is paramount to the adoption process and timeline. There is still a lot of confusion related to vendor offerings regarding IaaS, PaaS, and SaaS and what has been developed and tested between desperate systems to ensure reliability and confidence, including what vendors do what and how much of the digital ecosystem they cover. This document helps address this and will be updated as vendors mature and expand offerings."