target audience: TECH BUYER  Publication date: Feb 2023 - Document type: IDC Perspective - Doc  Document number: # US50299423

Future of Trust: Data Processing and the Consent Problem

By:  Ryan O‚ÄôLeary Loading


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This IDC Perspective provides an overview of the shifting consent management landscape. Data is exploding, and organizations are quick to collect data but are not necessarily aware of the dangers of processing without consent. Consent is an area of enforcement focus, and this Perspective discusses considerations and emerging technologies around consent management.

"Consent management is not necessarily a specific technology but instead a collection of technologies and processes. This is what makes consent management so challenging. The sheer volume of data processing activities that consent needs to be collected and maintained for and the dynamic nature of consent are proving quite challenging. Data subjects can revoke consent at any moment, and that revocation needs to be propagated across the enterprise and its data processing capabilities," says Ryan O'Leary, research director, Privacy and Legal Technology at IDC.


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