target audience: TECH SUPPLIER Publication date: Sep 2023 - Document type: Web Conference Proceeding: Tech Supplier - Doc Document number: # US51247723
The Company Is the Key: How Account-Level Intelligence Helps You Gain Share
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Abstract
This IDC Web Conference highlights how account-level intelligence helps one to gain share. And to gain share, you need to understand the players.
Benchmarking yourself against competitors to refine strategy and positioning is a good place to start, but you need to go further. You must also understand competitor partner networks and how they overlap with yours. You must also know what individual companies are spending on your solution to plan your strategy, set targets, and go after accounts.
Join us to learn how company-specific data helps ensure you're heading in the right direction.