target audience: TECH SUPPLIER  Publication date: Nov 2023 - Document type: IDC Survey Spotlight - Doc  Document number: # US51364023

Identity Security Is Key to Organizational Trust Investments


  • Jay Bretzmann Loading
  • Grace Trinidad Loading


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This IDC Survey Spotlight uses data from the August 2023 Future of Trust Worldwide Research Survey to show how organizations are approaching their organizational trust strategy, whether enterprisewide, by department, or ad hoc efforts to improve brand trust and trustworthiness. Organizations can view this data analyses to take stock of their own efforts to improve brand trust and trustworthiness. Although "trust" is regarded by some as a mere "nice to have," demands around security, privacy, compliance, and ESG postures — the components of Trust Programs as defined by IDC — indicate otherwise.


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