target audience: TECH SUPPLIER Publication date: Dec 2023 - Document type: Market Presentation - Doc Document number: # US51374522
IDC Market Glance: Media and Entertainment Cloud Back and Middle Office Ecosystem for Broadcast Television Streaming, 4Q23
This IDC Market Glance discusses about the cloud back and middle office ecosystem for broadcast television streaming and identifies the cloud-based platform hierarchy and definitions by cloud-centric enterprise resource planning, workforce management, financial management, procurement, and cloud-based monetization and sub-categorized by applications at the software-as-a-service (SaaS) and/or managed services level.
The top vendors and start-up innovators that are represented are organized based on their primary application sub-category service offerings. The intent of this Market Glance document is to create a cloud-based hierarchy and awareness of the major vendors within the structured levels as defined previously. In addition, this document serves to identify competitors within their application sub-categories but also highlights market share expansion opportunities through mergers and acquisitions as growth strategies versus organic development.