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Publication date: 22 Apr 2024

IDC: 65% of Indian IT Buyers to Embrace as-a-service Models for Key Workloads by 2028


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IDC Reveals Future of Digital Infrastructure Predictions for India

INDIA, 22 April 2024 – According to an IDC report, Worldwide Future of Digital Infrastructure 2024 Predictions – India Implications, IDC predicts, that spending on as-a-service-consumption models will grow strongly with a large majority of IT buyers in India prioritizing it for their key workloads by 2028. Organizations in India aim to enhance business agility, reduce risk, and achieve faster time to market, thereby boosting productivity and customer satisfaction through strategic investments in digital infrastructure.

According to the IDC Future of Digital Infrastructure Survey 2023, 79% of India organizations investing in digital infrastructure have experienced more than 20% improvement in sustainability. 75% of them have experienced a similar improvement in time to market.

Artificial Intelligence (AI) will play a vital role in bringing considerable improvements in these areas and help organizations create superior market differentiation. In the coming years, Generative AI (GenAI) will have a significant impact on business innovation and create next-generation modern digital frameworks.

According to IDC’s AP Generative AI survey 2023, 57% of C-Suite executives have sought information on GenAI business benefits for improving customer experience. Apart from creating differentiated customer experience and automation, GenAI will be leveraged to improve anomaly detection capabilities, connect core, edge, and cloud environments, create innovative applications and modern data analytics capabilities.

Take a closer look at IDC's top predictions for India’s Future of Digital Infrastructure:

  • Shift to as-a-service consumption model: Digital infrastructure consumption-as-a-service (XaaS) offerings help automate low-value tasks and reduce IT operational complexity while simultaneously allowing buyers to avoid overprovisioning and enabling them to better match resource utilization to dynamic application requirements. End users should accelerate infrastructure modernization and use of operations automation by partnering with XaaS solution providers to improve operational efficiency and resiliency.
  • Use of AI in Security: Cyberattacks are inevitable and hence staying ahead of cybercriminals requires constant vigilance and effort. IT organizations must have data security, ransomware protection, and recovery as their highest priorities. AI built into the infrastructure stack offers a layered approach to cyber preparedness that gives the organization the best opportunity to detect, defend, and recover from cyber intrusion.
  • GenAI skills of IT teams would significantly enhance productivity: IT organization teams struggle with increased complexities of cloud-native technologies due to multiple disparate environments and its distributed nature. With often understaffed IT operation teams, automation augmented with GenAI capabilities in the tools used by the IT teams can improve efficiency and effectiveness in meeting business requirements.
  • At-ingest data classification engines will see higher adoption: According to IDC Future of Digital Infrastructure Survey 2023 51% of Indian organizations cited Quality/timeliness of mission critical data insights as their most important digital infrastructure KPIs for their board members. Organizations struggle to protect and govern data throughout its lifecycle and best leverage it. In the immediate term, data classification implementation will require IT organizations to evaluate, select, and implement data classification products with automation capabilities added to them in the longer term. This will help IT staff get more done in the same amount of time and deliver more value to the business.
  • Strong partner-ecosystem critical parameter for digital infrastructure procurement: Organizations are moving from a product-centric to a solution centric purchasing model driven by business outcomes. This requires an ecosystem of suppliers to build, integrate, deliver, support, and optimize the solution. CIOs would be shifting their focus from individual solutions to a strong ecosystem team that will integrate with existing technology, deliver comprehensive services accelerating higher business value.
  • FinOps practices for monitoring power consumption, cooling costs: With growing adoption of hybrid cloud, managing costs and optimizing resources across cloud and on-premises is becoming more difficult. Enterprises would depend on FinOps teams and their associated processes to gain deeper insights into both cloud and on-premises investments. With growing edge deployments, costs related to power consumption, cooling processes and carbon emissions monitoring are growing. As FinOps tools and processes mature, IT buyers will look to expand the scope of infrastructure costs monitored and optimized using these capabilities.

“IT organizations and staff will move away from siloed tactical operational duties and shift time, talent, and attention to strategic responsibilities. Solution and service providers will absorb much responsibility for design, deployment, and operation of the underpinnings of this new digital infrastructure model to deliver on the full promise of interwoven IT,” says Rajiv Ranjan, Associate Research Director, IDC India.

"This year's predictions align with the new strategic priorities of CXOs towards creating a secure, compliant and resilient digital infrastructure spread that will leverage more GenAI capabilities in future. GenAI will be the cornerstone of achieving business objectives significantly enhancing the technology capabilities of organizations", adds Ranjan.

Each year, IDC releases its top technology predictions at worldwide, regional, and country level through its IDC FutureScape Reports  and gives a crystal ball view of what is ahead for the rapidly changing IT industry. These predictions have been used to shape the strategies and business objectives of technology leaders and business executives in the next 1-5 years.

Catch an on-demand replay of IDC's 2024 Predictions for Asia/Pacific Excluding Japan that will be available as part of a series of FutureScape webinars addressing the IT Industry, AI and Automation, Digital Business, CIO Agenda, and Emerging Technologies. If you would like to attend any of these webinars, register   and learn more HERE.

This document comes with a complimentary report that provides specific recommendations for tech vendor sales and marketing leaders. Leverage on IDC insights to better understand clients’ priorities and enhance your storytelling and go to market plans, access the IDC FutureScape: Worldwide Future of Digital Infrastructure 2024 Predictions — India Implications: Positioning for Success — Opportunities for Tech Sales and Marketing Leaders market presentation HERE.

For more information about IDC FutureScape and other resources, please visit our regional FutureScape site. For sales inquiries on the IDC FutureScape framework and reports, please contact your IDC account manager or Tessa Rago at For media queries, please contact Michael de la Cruz at     or Miguel Carreon


About IDC FutureScape

IDC FutureScape  reports are used to shape IT strategy and planning for the enterprise by providing a basic framework for evaluating IT initiatives in terms of their value to business strategy now and in the foreseeable future. IDC's FutureScape reports are comprised of a set of decision imperatives designed to identify a range of pending issues that CIOs and senior technology professionals will confront within a typical five-year business planning cycle.

About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,300 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading tech media, data and marketing services company. To learn more about IDC, please visit Follow IDC on Twitter at @IDCAP  and LinkedIn. Subscribe to the IDC Blog  for industry news and insights.