The basis for your go-to-market planning

IDC CxO Survey provides you with local market insights and ready-to-use content marketing assets within a given topic. The study is co-created together with IDC Nordic, with access to more than 200 CxOs respondents in Nordic companies, to ensure your go-to-market planning is based on the latest customer insights.

Key Insights

Each study contains valuable insights into decision-makers' perpectives in IT and line departments:

  • Trends, drivers and challenges
  • Decision-making processes
  • industry statements
  • User's plans for the future

Deliverables

As a partner of the survey you will receive:

  • User survey results of IT and LOB decision makers
  • Customized "IDC Executive Brief" to use in lead-gen campaigns
  • Infographic for us in your thought leadership campaign
  • Social media quote to drive awareness

Survey Format and Target Audience

  • 200 CxO respondents across all four Nordic countries
  • Private companies and public organizations with 100+ employees
  • Decision makers in IT (CIO, CDO, CTO, CEO/COO, CRO) and line of business
  • 5-7 minute interviews (CATI and/or CAWI)

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