target audience: TECH BUYER  Publication date: Jan 2023 - Document type: Tech Buyer Presentation - Doc  Document number: # AP49707422

IDC FutureScape: Worldwide Small and Medium-Sized Business and Digital-Native Business 2023 Predictions — Asia/Pacific (Excluding Japan) Implications


  • Supriya Deka Loading
  • Daniel-Zoe Jimenez Loading
  • Seng Keong Low


  • 28 slides

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This IDC Tech Buyer Presentation provides the Asia/Pacific (excluding Japan) (APEJ) regionalization of the worldwide small and medium-sized business (SMB) and digital-native business (DNB) IDC FutureScape for 2023. This IDC study shortlists the seven SMB and three DNB technology and business trends that relate to tech buyers' priorities and requirements in 2023 to 2028.

Each prediction is presented based on the timeline projection, complexity assessment, and organizational impact in the mainstream market. Moreover, the study contains a regional forward perspective and implications of the 10 prediction statements. Both IT and business impacts are included to give a cross-functional understanding of the tech buyer marketplace.


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