target audience: TECH SUPPLIER  Publication date: Feb 2024 - Document type: Market Note - Doc  Document number: # EUR151853924

Red Hat's Partner Program Investments Focus on Improved Engagement and Enhanced Customer Experience

By:  Stuart Wilson Loading

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Abstract


This IDC Market Note analyzes recent modifications to Red Hat's global partner engagement model and program framework designed to drive a globally consistent and simplified partner experience. Highlights include an analysis of the new program framework and insights on Red Hat's ecosystem mindset and focus on a "customer first, partner always" approach. This document also covers its impact on partner value metrics as well as the growing importance of a customer-led ecosystem strategy.



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