Greg Ireland

IDC
Analysts
Current: Greg Ireland

Greg Ireland

Research Director, Consumer Digital Transformation and Multiscreen Video

IDC Links
Analyst Research
Appearances

Transformation of the U.S. Video Market in Focus as Hulu Hangs in the Balance Between Disney and Comcast

Sep 2018 | IDC Link | Doc # lcUS44360318

By: Greg IrelandResearch Director, Consumer Digital Transformation and Multiscreen Video

Transformation of the consumer video market continues as large mergers and acquisitions (M&A) reshape the media and pay TV landscapes. The joint ownership of Hulu places focus on Disney and Comcast, as both providers work to evolve. IDC...
AT&T's Acquisition of AppNexus Will Help Make AT&T a Major TV Ad Player

Jun 2018 | IDC Link | Doc # lcUS44090618

By: Greg IrelandResearch Director, Consumer Digital Transformation and Multiscreen Video, John JacksonResearch Vice President, Mobile & Connected Platforms, Karsten WeideProgram Vice President, Media & Entertainment

AT&T on Monday, June 25, 2018, agreed to acquire ad tech company AppNexus. AppNexus, mainly a demand-side platform (DSP), will help AT&T capitalize on the advertising business it recently acquired via the purchase of media giant Tim...
AT&T and Time Warner Deal Approved: Content and Connectivity Converge

Jun 2018 | IDC Link | Doc # lcUS43985518

By: Carrie MacGillivrayGroup Vice President, Internet of Things & Mobility, Jason LeighSenior Research Analyst, Mobility, Greg IrelandResearch Director, Consumer Digital Transformation and Multiscreen Video, Jason BlackwellResearch Director, Consumer Multiplay and SMB Services, Denise LundResearch Director

The approval of AT&T's acquisition of Time Warner without any restrictions signals that the combination of legacy big media with legacy distribution is no longer viewed as a pre-eminent threat to consumers. In fact, it's a nod to the fa...

More results

IDC FutureScape: Worldwide Consumer DX and Home IoT 2019 Predictions

Nov 2018 | Event Proceeding | Doc # US44413418

By: Greg IrelandResearch Director, Consumer Digital Transformation and Multiscreen Video, Adam WrightSenior Research Analyst, Internet of Things: Consumer

This IDC FutureScape Web Conference presents a discussion by IDC's Greg Ireland and Adam Wright on the key predictions that will impact consumer digital transformation (CDX) and the home Internet of Things ecosystem over the next one to thr...
IDC FutureScape: Worldwide Consumer DX and Home IoT 2019 Predictions

Oct 2018 | IDC FutureScape | Doc # US44387118

By: Greg IrelandResearch Director, Consumer Digital Transformation and Multiscreen Video, Adam WrightSenior Research Analyst, Internet of Things: Consumer, David ReinselSr. Vice President, Mobility, Security, Consumer, Semiconductors, Telecom, Client Computing and Imaging/Print/Document Solutions, John JacksonResearch Vice President, Mobile & Connected Platforms, Ramon T. LlamasResearch Director, Mobile Devices and AR/VR, Karsten WeideProgram Vice President, Media & Entertainment, Lewis WardResearch Director, Gaming and VR/AR

This IDC study examines how 10 innovation forces will shape the consumer technology market over the next three years."Consumer digital transformation (DX) continues to drive new devices, services, technologies, and experiences," says Adam W...
U.S. Traditional Multichannel Pay TV Services Market Shares, 1Q18: AT&T Leads the Market

Sep 2018 | Market Share | Doc # US44291418

By: Greg IrelandResearch Director, Consumer Digital Transformation and Multiscreen Video

This IDC study provides an analysis of the U.S. traditional multichannel pay TV services market shares across cable, satellite, and telco TV for 1Q18."The total market size of U.S. multichannel pay TV across cable, satellite, and telco TV s...

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IDC at CES 2018

Jan 10, 2018 - Las Vegas, NV United States

Preview

Consumer Digital Transformation Readiness: Are Consumers "Ready" for DX Experiences?

Aug 24, 2017 - Framingham, MA United States

Preview

Analyst Location

United States

Coverage

Connected home, Mobile consumer devices

Regions

Worldwide, North America

Greg Ireland

IDC Links

Analyst Research

Appearances

Transformation of the U.S. Video Market in Focus as Hulu Hangs in the Balance Between Disney and Comcast

AT&T's Acquisition of AppNexus Will Help Make AT&T a Major TV Ad Player

AT&T and Time Warner Deal Approved: Content and Connectivity Converge

IDC FutureScape: Worldwide Consumer DX and Home IoT 2019 Predictions

IDC FutureScape: Worldwide Consumer DX and Home IoT 2019 Predictions

U.S. Traditional Multichannel Pay TV Services Market Shares, 1Q18: AT&T Leads the Market

Analyst Location

Coverage

Regions

Related Links