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Carla Arend

Senior Program Director, European Software

Carla Arend is a senior program director with the European software and infrastructure research team, and heads up IDC’s European cloud research. Arend provides industry clients with key insight into market dynamics, vendor activities, and end-user adoption trends in the European cloud market. As part of her research, she covers topics such as how European organizations are adopting cloud, how cloud drivers and inhibitors are evolving, cloud management, cloud security, data management in the cloud, IoT and cloud, AI and cloud, Devops and cloud, as well as GDPR impact on cloud and cloud code of conduct.

In addition to syndicated research, Arend has worked on many custom consulting projects identifying opportunities in the European cloud market and has authored white papers on subjects such as cloud management, cloud security, data management in the cloud.

Arend is regularly asked to speak at industry events, strategy workshops, sales kick-offs and training, partner events, and end-user events.

Arend holds a BA in business administration from University of Mannheim and an MSc in business administration and management of technology from Copenhagen Business School, in addition to course work at the Asian Institute of Technology (AIT) in Bangkok.

Follow Carla on Twitter @carla_arend.
 

IBM has launched its cloud garage number 10 in Copenhagen, four years after the inception of the concept in New York. Copenhagen was chosen because it is a great place to try out new ideas: it has a large talent pool of digitally innovative...
BMC Shifts Focus to Multicloud Solutions

Feb 2018 - IDC Link - Doc # lcEMEA43567518

by: Michael CeroiciCarla Arend

BMC's strategic focus on digital transformation solutions is a progressive step towards addressing the cost, visibility, security, and performance challenges associated with multicloud infrastructure, although there is work to be done to ad...
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