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Laurie Buczek

Research Vice President, CMO Advisory Practice




  • IDC FutureScape: Worldwide Chief Marketing Officer 2024 Predictions

    $7,500.00  Purchase IDC FutureScape: Worldwide Chief Marketing Officer 2024 Predictions

    By: 

    • Laurie Buczek
    • Alan Webber
    • Marci Maddox
    • Wayne Kurtzman
    • Daniel-Zoe Jimenez
    • Sudhir Rajagopal
    • Roger Beharry Lall
    • Steve White
    • David Wallace
    “Over the last decade and a half, the nature of marketing has evolved from the emergence of digital marketing to the rise of content marketing and now the digital experience era. Each major inflection point has necessitated the need for mar...

    Oct 2023 | Doc #US50107023 | IDC FutureScape

  • IDC FutureScape: Worldwide Artificial Intelligence and Automation 2024 Predictions

    $7,500.00  Purchase IDC FutureScape: Worldwide Artificial Intelligence and Automation 2024 Predictions

    By: 

    • Ritu Jyoti
    • David Schubmehl
    • Hayley Sutherland
    • Maureen Fleming
    • Shari Lava
    • Neil Ward-Dutton
    • Jennifer Cooke
    • Laurie Buczek
    • Melih Murat
    • Jennifer Hamel
    • Deepika Giri
    • Shane Rau
    • Andrew Gens
    • Matt Arcaro
    • Kathy Lange
    • Mary Wardley
    • Nobuko Iisaka
    • Raghunandhan Kuppuswamy
    • Michele Rosen
    This IDC study provides IDC's 2024 top 10 predictions for artificial intelligence and automation."ChatGPT's explosive global popularity has given us AI's first true inflection point in public adoption," says Ritu Jyoti, group vice president...

    Oct 2023 | Doc #AP50341323 | IDC FutureScape

  • IDC FutureScape: Worldwide B2B Sales Leadership 2024 Predictions

    $7,500.00  Purchase IDC FutureScape: Worldwide B2B Sales Leadership 2024 Predictions

    By: 

    • Michelle Morgan
    • Heather Hershey
    • Roger Beharry Lall
    • Gerry Murray
    • David Wallace
    • Mary Wardley
    • Aly Pinder
    • Laurie Buczek
    • Patrick Reymann
    This IDC study presents IDC's 2024 top 10 predictions for B2B sales leadership."Several key trends are reshaping the landscape of B2B sales," says Michelle Morgan, research manager, Sales Force Productivity and Performance at IDC. "Everythi...

    Oct 2023 | Doc #US51280723 | IDC FutureScape

More results   for Analyst Research

  • Barometer Survey spotlight

    By:

    Laurie Buczek

    Products:

    CMO Advisory Service

    Topics:

    Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence

    Planned for CY2023 Q4 IDC Survey Spotlight Tech Supplier

  • Barometer Survey spotlight #1

    By:

    Laurie Buczek

    Products:

    CMO Advisory Service

    Topics:

    Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence

    Planned for CY2023 Q4 IDC Survey Spotlight Tech Supplier

  • Benchmark Spotlight #2

    By:

    Laurie Buczek

    Products:

    CMO Advisory Service

    Topics:

    Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence

    Planned for CY2023 Q4 IDC Survey Spotlight Tech Supplier


More results   for Planned Research

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CMO Advisory Service