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Laurie Buczek

Research Vice President, CMO Advisory Practice




  • By: 

    • Gerry Murray Loading
    • Roger Beharry Lall Loading
    • Laurie Buczek Loading
    This IDC Perspective discusses the potential of generative AI (GenAI) in increasing marketing productivity by over 40% in the next five years. It explores the various tasks that could be delegated to GenAI, and the potential productivity ga...
  • By: 

    • Mona Liddell Loading
    • Marc Strohlein
    • Daniel Saroff Loading
    • Sue Troy
    • Dr. Ron Babin Loading
    • Laurie Buczek Loading
    • Philip Carter Loading
    • Franco Chiam Loading
    • David Clemente Loading
    • Marc Dowd Loading
    • Serge Findling Loading
    • Alejandro Florean Loading
    • Tracy Keeling
    • Finn Li Loading
    • Sandra Ng Loading
    • Niel Nickolaisen Loading
    • Tony Olvet Loading
    • Kevin Prouty Loading
    • Eric Samuel Loading
    • Go Suzuki Loading
    • Christopher Tozzi Loading
    • Rick Villars Loading
    • David Weldon Loading
    • Yukiharu Yorifuji Loading
    本IDC研究报告介绍了IDC对2024年CIO议程的十大预测。IDC CIO/CXO信息科技智库服务咨询与研究集团副总裁Daniel Saroff表示,"这十大预测构成了一份战略性框架,帮助CIO在未来五年内领导其组织度过一个加速变革和颠覆的时期。同时也阐述了IDC对IT部门将要经历的10个重大转变的展望,助力IT高管制定战略规划。"
  • By:  Laurie Buczek Loading

    This IDC Web Conference provides guidance for strategic marketing investments for 2024. Tech marketing leaders are dynamically shifting marketing strategies due to the permanent changes in B2B buyer behaviors and generative AI bursting onto...
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  • 2024 State of Partner and Channel Marketing

    By:

    Laurie Buczek Loading

    Topics:

    Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence

    Planned for CY2024 Q1 IDC Survey Tech Supplier

  • Barometer Survey spotlight

    By:

    Laurie Buczek Loading

    Topics:

    Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence

    Planned for CY2024 Q1 IDC Survey Spotlight Tech Supplier

  • Barometer Survey spotlight #1

    By:

    Laurie Buczek Loading

    Topics:

    Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence

    Planned for CY2024 Q1 IDC Survey Spotlight Tech Supplier


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CMO Advisory Service