Ornella Urso

Research Manager, IDC Retail Insights




By:  Cristiano Quattrini,
Ornella Urso
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Filippo Battaini
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Sofia Poggi
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This IDC Perspective explores how alternative approaches to retail value chain management and process organization can positively affect customer experience, referencing key use cases and indicating how an appropriate back-end platform desi...
By: 
Filippo Battaini
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Ornella Urso
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Sofia Poggi
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, Cristiano Quattrini
This IDC MarketScape assesses enterprise service providers in serving the needs of retail companies worldwide across industry segments (food and nonfood retail). It assesses service providers' capabilities in designing and managing organiza...
By: 
Ornella Urso
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Sofia Poggi
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This IDC Market Presentation provides an overview of the current and prospective applications of Web 3 and generative AI in the retail industry, identifying retailers' and customers' expectations, adjacent technologies adoption, as well as ...
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    Customer Experience - A case study
    By:
    Filippo Battaini
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    Ornella Urso
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    Topics:
    Software, Hardware, Mobility

    Planned for CY2023 Q2 IDC Perspective Tech Buyer

    How Big is Omnichannel among Retail Business Models?
    By:
    Sofia Poggi
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    Filippo Battaini
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    Ornella Urso
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    Planned for CY2023 Q2 IDC Survey Spotlight Tech Supplier

    IDC Futurescape: Worldwide Top 10 Retail Predictions 2023
    By:
    Ornella Urso
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    Filippo Battaini
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    Topics:
    Software, Hardware, Mobility

    Planned for CY2023 Q2 IDC FutureScape Tech Buyer


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Analyst Location

Italy



Regions

Western Europe, Central and Eastern Europe

Team member of

IDC Retail Insights