As Research Manager within IDC Canada's Printers, Hardcopy Peripherals and Imaging Markets, Evan Hardie works closely with hardware vendors and their channel partners. He conducts primary research, forecasting, trend analysis, business planning, channel strategy analysis, market segmentation, and competitive strategy analysis for the print industry.
Evan's commentary is frequently found in Canadian I.T. publications, as his market domains include the Inkjet, Laser, Large format, and Small format markets in Canada.
Evan Hardie possess more than a decade of sales and marketing experience in the Printing and Imaging Solutions market. Prior to joining the IDC research group, Evan was the Marketing Manager at Imperial One Image Solutions; a Toronto based real estate marketing company that specializes in graphic design, printing and photography. Recently, Evan was responsible for strategic information at one of the world’s foremost printing/imaging manufacturers.