Gerry Murray
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According to LinkedIn posts and tech media sources, Oracle laid off staff in its CX business units on August 1, 2022. Judging from LinkedIn posts, the layoffs included roles in advertising, marketing, consulting, and solution engineering. T...
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Zoho held its annual Analyst Day in Austin, Texas, July 25–27, 2022. The company announced it grew revenue by 38% and now has more than 80 million users and more than 500,000 active accounts, 55 business apps running on its Zoho One platfor...
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Salesforce held its Connections conference in Chicago on June 8-9, 2022, with nearly 8,000 attendees. What was once an email marketing conference now features a comprehensive customer experience curriculum spanning multiple front-office sol...
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This IDC study provides an analysis of vendor performance in the customer relationship management applications software market for 2022, valued at $77.1 billion."The market year 2022 was supposed to be a return to 'business as normal' — mea...
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This IDC Market Analysis Perspective presents an overview of the market for marketing software, the competitive landscape, buyer perspectives, future view of the market, and advice for technology suppliers.
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This IDC Market Note discusses Bloomreach Clarity, an app for brands to build generative AI (GenAI) agents. Bloomreach recently announced a new conversational commerce capability called Clarity. Clarity is a solution for brands to create co...
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Enterprise Marketing Software CSAT Killers, 2023
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Enterprise Marketing Software Spend, 2023
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Enterprise Marketing Software Top Challenges, 2023
More results for Planned Research