Douglas Hayward

Research Director, Worldwide Digital Strategy and Agency Services




By: 
Douglas Hayward
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This IDC PlanScape provides insight into the advantages of using a professional services vendor to help an organization plan and execute a business project that involves implementation of customer experience (CX) software. It describes the ...
By: 
Gerry Murray
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David Wallace
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Douglas Hayward
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This IDC Market Perspective highlights the importance of AWS for Advertising and Marketing. AWS for Advertising and Marketing is a major development that will reshape the industry. By democratizing distributed data management and AI and ana...
By: 
Douglas Hayward
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This IDC Tech Buyer Presentation discusses the types of customer experience (CX) services that enterprises are likely to be buying in 2023 and looks at the different types of organizations that supply these services. The document provides a...
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    2022 Progress Report: Dentsu
    By:
    Douglas Hayward
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    Topics:
    Enterprise mobility, Services, Mobility, COVID-19

    Planned for CY2023 Q1 Market Perspective Tech Supplier

    2022 Progress Report: Interpublic
    By:
    Douglas Hayward
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    Topics:
    Enterprise mobility, Services, Mobility, COVID-19

    Planned for CY2023 Q1 Market Perspective Tech Supplier

    2022 Progress Report: Omnicom
    By:
    Douglas Hayward
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    Topics:
    Enterprise mobility, Services, Mobility, COVID-19

    Planned for CY2023 Q1 Market Perspective Tech Supplier


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Analyst Location

United States



Coverage

Digital transformation



Regions

Worldwide