Douglas Hayward

Research Director, Worldwide Digital Strategy and Agency Services




By:  Sangeetika Srivastava,
Douglas Hayward
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This IDC study discusses worldwide customer experience services market shares for 2020."The pressure of sudden consumer and business change caused by the COVID-19 pandemic created huge challenges for CX services vendors in what was already ...
By: 
Laurie Buczek
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,
Alan Webber
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,
Wayne Kurtzman
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Marci Maddox
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, Karsten Weide,
Sudhir Rajagopal
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David Wallace
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Roger Beharry Lall
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, Frank Gillett,
Douglas Hayward
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Gerry Murray
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This IDC study provides IDC's 2023 top 10 predictions for chief marketing officers (CMOs)."Early indicators show we have entered the next era of digital. B2C and B2B brand experiences and engagement have shifted to a third dimension that ex...
By: 
Douglas Hayward
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This IDC PeerScape focuses on four main areas of challenge and discusses the solutions to these challenges. These areas are misalignment of priorities and lack of collaboration between IT teams and the "mainstream" business, particularly du...
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    PwC Analyst Day 2022
    By:
    Brian Wood
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    ,
    Jennifer Hamel
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    ,
    Bill Latshaw
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    ,
    Douglas Hayward
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    ,
    David Tapper
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    ,
    Dan Versace
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    ,
    Jason Bremner
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    ,
    Erin Hichman
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    ,
    Gard Little
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    Topics:
    Big data, Cloud services, Enterprise mobility, Services, Project-oriented engagement services, Outsourcing engagement services, Cloud computing, Mobility, Cognitive/artificial intelligence, Digital transformation, Innovation accelerators, COVID-19

    Planned for CY2022 Q4 Market Perspective Tech Supplier

    What CX Services Buyers Should Look for in 2023
    By:
    Douglas Hayward
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    Topics:
    Enterprise mobility, Services, Mobility, COVID-19

    Planned for CY2022 Q4 Tech Buyer Presentation Tech Buyer

    Worldwide CX Services Forecast, 2022–2026
    By:
    Douglas Hayward
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    Topics:
    Enterprise mobility, Services, Mobility, COVID-19

    Planned for CY2022 Q4 Market Forecast Tech Supplier


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Analyst Location

United States



Coverage

Digital transformation



Regions

Worldwide