Every procurement team knows the moment. The signature page is turned, and the vendor’s negotiation team quietly disappears. What’s left is a contract, a renewal date circled two or three years out, and a procurement lead who now owns every consequence of a deal someone else helped negotiate.
That handoff has always felt like the cost of doing business. In IDC’s 2025 CIO Sentiment Survey, 57% of respondents said they measure vendor performance with no consistent, enterprise-wide vendor benchmark. It doesn’t have to work this way. IDC Quanta for Tech Leaders keeps the benchmarks in reach after signature.
Negotiation is a sequence of decisions, each one needing its own proof. What should this renewal cost given usage trends over the last 18 months? Is the vendor’s proposed ramp realistic? The evidence often exists somewhere, buried across analyst reports, pricing databases, and past deal files nobody has time to cross-reference in the three days before a renewal call.
IDC Quanta for Tech Leaders puts the evidence where the question is. Ask it in plain language, from your email or Claude (the IDC web portal works too), and it answers from IDC’s own first-party research, with citations back to the underlying evidence. Upload your contract terms, RFP requirements, or vendor shortlist, and it checks them against IDC’s pricing evaluations, built on real peer deal data.
Picture a procurement lead three weeks out from a renewal on a core software platform. The vendor has proposed a 14% increase, citing “market conditions.” She uploads the renewal terms and asks IDC Quanta how they compare. It benchmarks them against peer deals of similar size and term, and flags above-market rates and auto-renewal clauses before they lock in for another cycle. In this example, comparable renewals are landing in a much tighter band than 14%. She books an analyst to stress-test the terms before the counterproposal goes out, while the evidence still has time to change the outcome.
Then she asks IDC Quanta for an export-ready brief the negotiation team can take into the room, and for an RFP template if the renewal goes to market.
Most vendors treat the signature as the finish line. IDC treats it as the point where the real work of managing a tech investment begins. IDC Quanta is there for all of it, whether the question comes up in week one of an evaluation or three years into a contract you’re trying to renegotiate on better terms. It alerts you to vendor price changes and new entrants in your sourcing categories, so you hear about them before the next negotiation. You choose the analyst who fits the question, and your whole team can join the inquiry.
Ryan Smith is the Director of Content Marketing at IDC, where he leads brand-level content and social media strategy, aligning research insights with compelling storytelling to engage technology decision-makers. With a background in both IT and marketing, Ryan brings a unique blend of technical understanding and creative strategy to his work. He’s also a seasoned storyteller, speaker, and podcast host who believes the right message, told the right way, can drive both trust and transformation.
How do you decide, in an afternoon, whether a drone program is worth a government’s time? For Andrew Shipe, that’s a real, recurring question.
As an Innovation Strategist on Sourcewell’s innovation team, Sourcewell Ventures, Shipe helps a government cooperative serving public agencies across the country figure out which ideas are worth pursuing, and which ones need to wait. Sourcewell itself is unusual as a government entity: it can’t tax to raise revenue, so everything it does has to justify itself as a service governments want. Ventures exists specifically to find opportunities beyond Sourcewell’s core cooperative-purchasing business, new ways to serve public agencies that the private market isn’t equipped, or motivated, to solve on its own.
With a small, focused team, Shipe doesn’t have the luxury of researching every idea that comes in. Every idea has to earn its place quickly, on the strength of the evidence behind it.
The problem with comparing the incomparable
The hardest part of that job is finding a shared yardstick. A county fleet services department’s problem doesn’t look anything like a fire department’s wildfire response, even though both are government agencies wrestling with urgent, resource-constrained work. There’s no obvious way to weigh one against the other. Without a consistent way to evaluate opportunities across such different contexts, good ideas were easy to misjudge, or simply lose to timing while something else got prioritized.
Shipe has come to rely on IDC for this kind of cross-context clarity: understanding where technology is going, and how different types of agencies are adopting it, so that a fleet department’s technology curve and a fire department’s technology curve become at least a little more comparable.
A vague pain point, made concrete
Nowhere did that gap between “everyone says this is a problem” and “we understand why” show up more clearly than with drones.
Agencies at the city and state level had been telling Sourcewell the same thing for a while: drone-based first-responder programs were powerful. They changed how a community could be kept safe. But they weren’t affordable, and nobody seemed to have a clear, specific answer for why. Shipe’s team didn’t have a good sense of where the cost was coming from, which meant they couldn’t tell whether it was a problem Sourcewell could realistically help solve.
Working with IDC and IDC Quanta, Shipe put real numbers behind what agencies had only been able to describe anecdotally, turning a vague complaint into a defined, structural problem a government partner could plan around.
The trust problem underneath every other problem
None of that research would have mattered if Shipe couldn’t trust the numbers behind it. Trust was exactly where every other AI tool he’d used had fallen short.
“That’s kind of always been one of my challenges with other AI tools,” he said, “what is real and what is hallucinated.” It’s a familiar frustration for anyone who has asked a chatbot for a statistic and then had to go verify it independently anyway. At that point, the tool hasn’t saved any time. It’s just moved the work later.
IDC Quanta changed that with inline footnotes tied directly to source articles. A list of links at the bottom of a response never told Shipe which claim came from which source, so he’d never been able to trust those either. IDC Quanta showed him exactly which sentence was backed by exactly which footnote. If a number looked interesting or surprising, he could open the source immediately, in context, and check it against the original article before he ever used it in front of a decision-maker.
“
The appeal of IDC Quanta, he said, was that it’s backed by specific articles, and I could read them and make sure that the numbers I’m getting are correct.
That capability sounds small, but it changes what you can trust the tool to do. Shipe could finally build a real decision on top of what it told him, instead of just using it to get started.
Faster research means more shots on goal
Drones were one example. The same problem (a real question with no fast, trustworthy way to answer it) comes up constantly for a team fielding ideas from every direction.
The Sourcewell Ventures team doesn’t have a shortage-of-ideas problem. Ideas arrive from so many directions that time to evaluate them is the real constraint.
That’s what made IDC Quanta useful beyond any single research question. Shipe could plug in a new idea and get enough grounded, source-checked information back to make a real call: yes, this has potential, worth spending more team time on. Or no, this isn’t the right fit for the market right now, worth setting aside. Multiply that across every idea competing for a small team’s attention, and the value goes beyond accuracy on any one question. It’s the ability to run through far more ideas than the team could have researched manually, without sacrificing confidence in the answers.
Shipe called it a genuine leap forward from every other AI tool he’d used. The reason had nothing to do with flash. It was the first tool he felt he could build a real decision on top of.
Shipe’s team still gets more ideas than it has hours to research. IDC Quanta just means more of those hours go toward the ideas worth the time.
Christina Cardoza is a Content Marketing Manager at IDC, where she specializes in brand content and social media strategy. With a background in journalism and editorial leadership, she has a proven ability to transform complex technology topics into clear, actionable insights.
总体来看,AI 安全正在进入一个新的建设周期。技术路线虽然开始分化,但企业行动路径已经逐渐清晰:先摸清 AI 资产和智能体身份,再管住权限、运行时、数据和供应链风险,最终形成覆盖全生命周期的持续治理能力。对CIO和安全负责人而言,当前的关键不是等待技术完全成熟,而是根据自身AI应用成熟度和业务风险,确定哪些能力需要立即部署、哪些需要持续观察、哪些值得提前布局。
进一步交流
如果您的企业正在推进 AI 安全体系建设,或在智能体安全、AI 供应链、运行时治理等方面遇到选型与落地难题,欢迎与 IDC 中国网络安全研究团队进一步交流。IDC 可提供技术路线解读、市场趋势分析、厂商能力评估及定制化研究服务,帮助企业在快速变化的 AI 安全市场中明确优先级、降低选型风险。请点击此处与我们联系。
Sophia Wang is a Research Manager in IDC China. She is responsible for the analysis and research of China's cybersecurity market. Her primary focus is on China's cybersecurity appliance and services market and operational technology (OT) security market. Additionally, she…
Zhenya Sun is a research manager for the IDC team focused on exploring the application of technology and industrial development of AI and AI agents. He is also responsible for providing clients with consulting services on technologies, products, and markets…
Ms. Catherine Hong is served as the role of Senior Market Analyst in Emerging Technology sector for IDC China, and her main responsibility is conducting analysis and research for the China Blockchain market. She is also in support of regional…
向统一安全控制平面快速演进:大模型应用防火墙将逐步突破模型输入输出防护的定位,向覆盖模型、数据、智能体和运行时的统一AI安全控制平台演进,成为企业AI基础设施中的核心安全控制节点。AI安全控制平面(AI Security Control Plane)将统一承担模型接入、安全策略管理、身份认证、访问控制、运行时安全、风险监测、安全审计和可观测等能力,并将智能体运行时安全纳入统一治理体系,实现对Agent身份、工具调用、MCP协议、多智能体协作及运行行为的全生命周期保护。
Sophia Wang is a Research Manager in IDC China. She is responsible for the analysis and research of China's cybersecurity market. Her primary focus is on China's cybersecurity appliance and services market and operational technology (OT) security market. Additionally, she…
Erin Lin serves as a senior market analyst of the IDC China Health Insights group. She is responsible for conducting research and analysis about the health industry for both domestic and regional markets. She is also involved in consulting and…
For years, enterprise technology leaders across industries have operated under a flawed assumption: fast decision-making and rigorous compliance exist on opposite sides of a zero-sum game.
But in today’s rapidly changing tech landscape where AI is accelerating everything we do, the math no longer adds up. According to IDC research, AI agents are projected to grow 78x between 2025 and 2029. That’s a clear sign of the velocity of today’s market, and it isn’t slowing down. Yet many organizations report seeing no return on their generative AI investments, and IDC expects 40% to miss their 2026 AI goals.
Scale and speed of delivery are outpacing organizational confidence. Yet, tech leaders are attempting to address two fundamentally different challenges with the same default instincts: staying in control of risk while growing and having confidence that investments will pay off.
The underlying challenge: Speed vs. control
As a dual CIO and CISO, I’m responsible for driving our organization’s innovation initiatives, while ensuring we’re not exposed to risk as we grow.
When I talk to fellow executives in tech-centric roles, they express a variation on the same tension: business partners want AI adoption now, but compliance teams need to feel confident that the security and compliance measures exist. Both instincts are correct, but closing that gap with instincts instead of evidence exposes the enterprise to risks:
Rising threats: Insider-driven compromise is up 2x year over year.
Costly lapses: 38% of breached organizations ultimately paid a ransom.
These lapses occur when the rate of technology adoption outpaces an IT and security team’s ability to verify who has access to what and why.
Protecting the bottom line is part of the job description
Execution friction extends directly into spending. In fact, research shows that 67% of organizations are overspending on their AI agent budgets by more than 10%. Meanwhile, more than half of us are negotiating vendor deals without proper pricing benchmarks for this rapidly developing category.
There’s no doubt that advanced AI capabilities can accelerate innovation and productivity. But, as leaders and executives, we also have a responsibility to protect the bottom line. Balancing the two means bringing rigorous evidence to both sides of the equation: balancing speed and innovation with defensible risk and cost modeling.
Verified data is crucial
Navigating these enterprise shifts requires unlearning old habits, as we stop treating speed and control as sequential steps and start grounding both in verified data.
Historically, architecture and investment decisions relied heavily on vendor-provided materials. While any good leader carefully vets those inputs, that dynamic has the same limitations as a student grading their own test: the data has blind spots.
By embedding an independent, external view directly into everyday workflows to validate vendors and calculate ROI in real time, leadership can eliminate guesswork across both execution speed and risk mitigation.
Putting verified data to work with IDC Quanta
IDC Quanta for Tech Leaders solves the equation. A new AI-powered technology intelligence platform built specifically for CIOs, CTOs, Heads of AI, and other leaders driving critical technology transformation, IDC Quanta for Tech Leaders combines decision-grade answers, technology vendor selection capabilities, and price benchmarking, delivered inside tools your teams already use like email, Claude, and more.
Every response, vendor shortlist and pricing analysis is sourced and verified, drawing on thousands of published technology leader research documents, $500B in tracked tech market spend, and 15B+ proprietary IDC data points tracked annually. Its intelligence backed by experts that not only allows your teams to move faster on architecture decisions, vendor evaluations, and deal terms; it’s a foundation that will hold up under scrutiny.
As “client zero,” I look at a product like this twice: once as a CIO asking whether it helps my team move faster to support innovation, and once as a CISO asking whether I would approve it. Four things stand out:
Evidence I can trace -Every response and recommendation in IDC Quanta is fully cited, so each data point leads back to the research behind it. That gives me numbers I can defend in front of the board.
Context that stays mine -IDC Quanta securely cross-references internal context, such as my IT roadmaps, vendor contracts, and data sets, with IDC’s independent global market research. That means my teams spend less time synthesizing information and more time delivering for our partners across the business.
Security I can sign off on -IDC Quanta runs in isolated private workspaces with AES-256 encryption, 90-day automatic deletion, and a strict zero-model-training policy. Those are the controls my security review looks for first.
Intelligence embedded in my workflows -IDC intelligence is available inside tools teams already use, including email, AI assistants like Anthropic’s Claude, and more, so information sourcing and validation happens at the moment of the decision.
The next evolution of enterprise intelligence
Every organization faces the mandate to do more, in less time. The leaders pulling ahead have made verification part of how they move, with evidence behind each vendor decision and budget request before it reaches the board.
If that is a conversation you want to have, I’m glad to talk it over. You can also see how IDC Quanta for Tech Leaders works at idc.com/quanta/tech-leader/ or schedule a personalized demonstration.
Dave McKenna - Chief Information Officer & CISO - IDC
As Chief Information Officer for IDC, Dave McKenna oversees IT operations, cybersecurity, and the company’s enterprise AI automation and modernization initiatives. Leveraging deep expertise in data architecture, risk management, and strategic technology roadmaps, Dave plays a central role in aligning IDC’s technology capabilities with its broader business objectives.
In IDC analysts’ conversations with technology leaders, reevaluating their vendor ecosystem, controlling volatile AI costs, and proving measurable AI ROI are the same three challenges that keep coming up.
Yet depending on the organization, the outcomes could hardly be further apart. In IDC’s 2026 MaturityScape Benchmark, only 3.1% of organizations worldwide have reached the most mature stage of AI adoption. Meanwhile, 61.3% are still in the two least mature stages. That is roughly 20 organizations near the starting line for every one organization at the front.
Now, picture two technology leaders at the same table, with those same three decisions in front of them. One belongs to the 3.1%, building what the business becomes. The other belongs to the 61.3%, still managing technology. What is the difference between them? The decisions are the same for both. The difference is in how each leader navigates them, and neither has a playbook to follow.
That’s what IDC Quanta for Tech Leaders is built to solve.
Introducing IDC Quanta for Tech Leaders
Today, IDC is introducing IDC Quanta for Tech Leaders, an AI-powered technology intelligence platform with capabilities and packaging built specifically for CIOs, CTOs, Heads of AI, and other leaders driving critical technology transformation. It gives you independent, cited evidence to make each decision defensible. A new way to work with IDC intelligence, it combines decision-grade answers, vendor selection capabilities, and price benchmarking in one place, delivered inside tools you already use.
IDC Quanta responses are sourced and verified against more than 5,000 published technology leader research documents. They also draw on $500B in tracked tech market spend, and 15B+ proprietary IDC data points.
You work with IDC Quanta the way you would with a colleague, in email or with an AI assistant, like Claude. Ask, “Which vendors belong on my shortlist for an AI governance platform, and how do their prices compare to what peers are saying?” Securely add your own data or documents, and the answer comes back in the context of your situation, with citations. Time once spent searching and reconciling sources can be redirected to the strategy or investment itself.
Expanded IDC Quanta capabilities include a canvas for data exploration, a sourcing workspace, vendor shortlists you can request directly by email, and deal review that brings personalized pricing analysis into the same workflow. IDC Quanta can also turn findings into send-ready RFP responses and negotiation guides.
IDC Quanta runs in a private, secure workspace. Queries, documents, and outputs stay protected, with 90-day automatic deletion and zero model training on your data.
IDC Quanta is built to help tech leaders:
Chart their Strategy, Faster by grounding architecture, vendor evaluations, and deal terms in independently verified market intelligence that’s sourced and cited.
Win their Mandate, Confidently by bringing the case for urgency, opportunity, and readiness to critical technology initiatives, backed by evidence.
Prove their Impact, Grounded in Data when they’re able to more effectively select the right technology at the right price, then keep proving that investment is paying off with real governance models.
Work on their Terms with IDC Quanta embedded directly in existing tools like email, Claude, and more.
IDC Quanta on AWS Marketplace: A new way to buy, starting today
IDC Quanta is also now available through AWS Marketplace, removing friction from budget and procurement processes to give you a faster path to results. You can apply existing AWS budget commitments against your IDC spend, so sourcing and technology-selection work can begin without a new line item in a research or sourcing budget.
IDC Quanta can be used to support leaders such as:
CIOs weighing whether a platform they’ve run for years still holds up against what’s now possible.
Heads of AI Transformation who need to prove a roadmap to a board that’s grown skeptical after a year of AI spend without matching results.
CTOs defending a multi-year architecture bet on internal conviction alone, the kind that doesn’t survive a board post-mortem.
CISOs who must defend a security budget in a review without cited, analyst-backed evidence.
Procurement teams negotiating a renewal with no independent peer-deal benchmark, and, until now, no way to fund the process without new budget.
IT Governance leaders trying to keep a framework current against regulations that won’t stop moving, with no benchmark the audit committee will accept.
Closing the distance between the leading cohort and everyone else happens one decision at a time. Each holds up better when it rests on independent, cited evidence.
The evidence already exists in IDC’s data: more than 60 years of market research and vendor intelligence, backed by technology spend data. IDC Quanta puts it inside the tools you already use, with citations attached, so you walk into the board meeting or the vendor renewal with the answer in hand, and the business can see you as the reason it can move with agility.
It’s time to start building what your business becomes.
Jamie Fiorda - Senior Vice President of Product Marketing - IDC
Jamie Fiorda is Senior Vice President of Product Marketing at IDC, where he leads go-to-market strategy for IDC's research, data, and AI-enabled intelligence offerings.
The questions I asked about AI at 14 still hold up today: can a machine ask “Why? and How?”, and does it benefit society? Forty-two years ago, I wrote about AI in the non-fiction, math models section for Quest magazine, a high school literary compilation that tapped into creative talent from students at a Colorado high school. I was a bit of a nerd at the time, in 9th grade, a sysop of a BBS, running my Apple //e overnight to keep my board up and running. I finally upgraded the slow 1200 baud modem, which trickled text across the screen line by line, to 9600 baud the following year, but it still beeped horrendously when people called into my dad’s landline to connect (this was before mobile was a thing). AI was continuously hitting a wall at the time. Bayesian logic was primitive and computers weren’t as powerful as they are today. I had a part-time job as a teaching assistant at a local community college and helped the students (and professor) understand Beginner’s All-Purpose Symbolic Instruction Code (BASIC), something I was well versed in, given my 3 to 5 hours per day on the machine. I was a fanatic with 6502 assembler, and later moved up to 8086 machine language. To be clear, machine language in those days had a different meaning from today’s ML. It was based on hexadecimal code using memory locations and stacks to transfer data from point to point in a large memory packet (large being 64 kilobytes).
My AI essay was prescient and outlined some of the fundamental aspects of AI at the time. Below are some excerpts from the essay and how a nerdy 14-year-old thought about AI in 1984. Word processors in those days weren’t usually on computers; they were electric typewriters with memory, so the essay was typed up in standard Courier font, which I try to replicate below. I’ve left out some parts of the text, and my grammar and writing capability were limited at best, as I was more of a math geek.
Artificial Intelligence, Fact or Fiction?
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Intelligence is a broad and diverse subject. Mankind has been trying to simulate this for many decades. The study of Artificial Intelligence (AI) is being conducted at some of the best universities and schools in the world. Artificial Intelligence must first be defined before someone may actual go ahead and start trying to create it via computer, analog devices, chemically, or any other means. AI can be define as “fake knowledge”, yet that has already been created through computers which can perform functions such as compute the probable outcome of a baseball game or can predict the weather fairly accurately. AI can also be defined as deductive reasoning, which is the ability to make a reasonable decision out of a set number of variables. Computers have been able to simulate this and actually perform this as well, so this is not what researchers are looking for. A good definition for AI is the ability to think and to specifically ask the questions “Why? or How?”. This form of AI has been the main concern of modern researchers…
…The main type of AI research are ones using computers and digital electronics. Computers use switches to perform their functions. The computers simply check if a certain circuit has power or not. Doing this they can be programmed to [do] almost anything. A limitation includes that of not being able to do something without command of an user. This is the actual goal AI researchers are trying to accomplish. Once this goal is achieved, a computer’s power will be limitless. One thing scientists have tried to do is to create a program which can create other programs, as if it was learning as it was growing from child to man. It could develop itself slowly by mimicking human behavior as small children do, and by getting information from its environment…Computers are able to comprehend spoken language and to recognize photographic patterns…With guidance however, it is likely that computers will eventually be able to ask the questions “Why? and How?”. Digital electronic switches have been used extensively for attempting to get results of predictions…
AI has been worked on extensively. It is steadily progressing, although a little slowly. It will not be finished in our lifetime, but in the future it may be accomplished…Intelligence is much more than simple knowledge. It is memory, intuition, consciousness, and many other unexplainable factors combined. AI needs some thought on why we humans do need it. A few such reasons are: teaching ability, quicker thinking and research (to help answer questions unknown to us) and most importantly to decrease the strain of unnecessary mental tasks so that humans can challenge greater conquests without wasting time. AI research will prove to be a challenging subject for humans in the future. AI still needs much work, not only in digital electronics, but also in psychology, cephalogy, and other medical professions before the ultimate goal, a complete understanding of AI, can be accomplished.
So this brings us to two questions: “So what does this history lesson matter today?” and “Can you glaze your childhood anymore?” AI has expanded well beyond the traditional capabilities the essay touched on, which included non-digital AI, ‘fake knowledge’, predictive algorithms, deductive reasoning and simulation. The essay opens with thinking and the ability to ask “Why? and How?” Its next section covers autonomous action, a computer performing actions without a user, and suggests this will be an AI superpower, in line with agentic AI today. Then comes the ability for AI to create other programs, the basic capability of recursive self-improvement, followed by mimicry, the way a child learns, which is what all AI tools do today in training (reinforcement learning). That section also notes what computers could already do in the 80s: basic NLP, pattern recognition and predictions. The last section turns to why AI matters and what it means for society. Its main reason is freeing humans to achieve greater conquests. The essay also expects the work to take a long time and defines intelligence as memory, intuition, consciousness and “many other unexplainable factors” combined.
In the 80s, the concepts for AI were straightforward: help improve society. Today a new culture has arrived, with its own jargon and ways of thinking, and much of the discussion turns on regulation, guardrails, execution checks and ethical boundaries, little of which the essay covered.
AI capabilities keep growing. Stanford University’s AI Index, as covered in IEEE Spectrum, outlines how quickly AI has matched or exceeded human performance on a growing number of benchmarks (see Figure 1).
Figure 1. Select AI Index technical performance benchmarks compared to human performance, 2012 to 2025. Source: Stanford University AI Index, 2026, as covered in IEEE Spectrum.
Today’s AI tools can read, understand visual diagrams, compete mathematically, offer logical reasoning, classify images, multitask, autonomously execute complex tasks and understand scientific principles, and on a number of benchmarks they match or exceed humans at comprehending writing. AI has moved faster than the essay anticipated, and the pace has caused confusion about what it means for society. Parts of the debate now turn to security, warfighting, hacking and theories of human extinction. Science fiction writer Isaac Asimov would find the concerns familiar. The fundamental questions have not changed, and even a 14-year-old would ask them. Should AI aim to benefit society rather than generate profit at scale for individual companies and organizations? That question sits at the center of today’s competitive AI race. Across 42 years, the constants have been the ethical and societal impacts of AI. The essay’s goal also still holds: an autonomous AI that asks “Why? and How?”, and humans free to “challenge greater conquests without wasting time.”
Learn more about AI in retail by reaching out to the IDC Retail Insights team or IDC Quanta to find the underlying strategies, details and statistics that enable AI today and will shape what comes next.
Ananda Chakravarty - Research VP, Retail Merchandising and Marketing Analytics Strategies
Ananda Chakravarty is Vice President for IDC Retail Insights, responsible for the Retail Merchandising and Marketing Analytics Strategies practice. Mr. Chakravarty’s core research covers in-store and digital retail merchandising, digital tools, artificial intelligence, intelligent store operations, retail marketing, and retail…
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We fulfill this mission by a commitment to:
Encouraging all partners to share in our mission
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