Partnering
Improve Your Partner
Influence and Investment
Through IDC's Partnering practice, we work with you to identify, evaluate and recruit partners
Our team provides actionable partner intelligence, competitive channel insights and tools to help you manage successful partnering programs. The goal is to improve influence with partners and maximize the return on business partnering investment. We help:
- Design, develop, and manage successful partnering programs
- Sustain and nurture high performing partners, creating greater share of wallet and improved dialogue
- Drive more revenue through your partner channel
Design and Develop Successful Partnering Programs
A proven partner methodology and approach
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Partner Insights
- Partner program validation
- Channel industry best practices
- Competitive channel insights
- Routes to market and profitability analyses
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Partner Program Validation
- Ecosystem footprint infographics
- Partner success InfoBriefs
- Business transformation eBooks
- Partner interactive content
Data: Operational Advantage or Strategic Imperative
Technology suppliers need accurate market data to help them size and analyze markets, identify and capitalize on sales opportunities, evaluate partnerships and alliances, and hone operational best practices.