Increase Business Value with Sustainable Strategies

Beyond ESG Reporting: Creating Business Value Through Sustainability

Sustainable strategies and technologies play an increasing role in business operations, helping organizations achieve greater efficiency and resiliency, while also boosting competitive differentiation and value creation. Let us help you increase your operational and financial performance through technology-enabled sustainable transformation.

Our Coverage
Our Approach
Our Work

IDC's sustainability research helps organizations:

  • Understand the competitive environment for sustainable and sustainability-enabling IT products and services.
  • Understand IT buyer demand and vendor perception.
  • Demonstrate the sustainability/ESG related business and economic impact that their solutions have.

Holistic Coverage


IDC's Sustainability Framework diagram

IDC's Sustainability Framework

The Framework for our approach encompasses the upstream sustainability impact of IT and operations (e.g., impact assessments, vendor indices), downstream aspects tied to sustainable products and services (e.g., end-user surveys, IDC MarketScapes), and strategic approaches toward selling and buying sustainable and sustainability-enabling technology.

Sustainability Framework

A circular diagram. At the center of the circle is the text, "Sustainable Strategies and Technologies," with three wedge-shaped curved blocks above labeled “Environmental, Social and Governance” and three longer curved blocks in parallel below labeled “Philanthropy, Materiality, and Purpose, Mission, Vision”. There is one outer circle broken into 3 sections labeled “Sustainable Operations, Sustainable Products and Services, and Sustainable Business Strategies”.


Customer Demand

The pull effect triggered by customer demand and their requirements.

Slow Adopters

Efficiencies and cost savings

Improved profitability through greater efficiency and cost reduction


Value creation and brand reputation

Business factors (i.e., value creation via sustainable products, operational efficiency, and brand reputation)


Supply chain and access to capital

Sustainability aligned and integrated in the supply chain, lowering cost of capital


Business value via sustainable products

Sustainable products and services as a source of revenue, hire & retain, mitigation of business risks

IDC Sustainability Readiness Framework and Maturity Index

  • Identify pain points, IT product and services demand, budgets and buyers by maturity segment
  • Let customers assess their maturity and readiness through customized tools to drive demand for your solutions
  • Access IDC’s Framework for free

IDC helps organizations:

  • Understand the competitive landscape and market size for sustainable and sustainability-enabling IT products and services through forecasts, perception data, and vendor assessments.
  • Gain insight on IT buyer demand and vendor perception through global end-user surveys that focus on different industries, personas/functions, and geographies.
  • Create effective sales enablement and messaging around the sustainability related impact of their technologies and professional services, e.g., through ESG business value studies and economic impact models/functions, and geographies.
  • Assess maturity levels of organizational approaches and IT solutions related to sustainable transformation.
  • Create effective sustainable business and IT strategies to address a changing regulatory environment, customer and consumer demand, and investor pressure.

Related Resources

For more examples of actionable insights from IDC analysts visit our Resource Center.

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IDC's Sustainability Offerings

Learn more about sustainability from our experts.

Custom Solutions

Focus on how your solutions aid clients' ESG goals and transform operations. IDC Custom Solutions analyzes market opportunities, measures impact & showcases value to customers.

Learn more about IDC’s sustainability research

IDG Environmental Policy

International Data Group is committed to protecting the environment, the health and safety of our employees, and the community in which we conduct our business. It is our policy to seek continual improvement throughout our business operations to lessen our impact on the local and global environment. We are committed to environmental excellence, pollution prevention and to purchasing products that reduce the use of natural resources.

We fulfill this mission by a commitment to:

  • Encouraging all partners to share in our mission
  • Understanding environmental issues and sharing information with our partners
  • Recognizing that fiscal responsibility is essential to our environmental future
  • Instilling environmental responsibility as a corporate value
  • Developing innovative and flexible solutions to bring about change
  • Using our platforms and position in the IT industry to promote sustainability
  • Minimize air travel to help reduce our impact on the environment
  • Minimize use of materials and energy consumption in our offices
  • Create a working environment that efficiently uses our office space
  • Develop and maintain a hybrid working model that benefits both our employees and business partners
  • Encourage employees to measure, minimize and collaborate on reducing energy consumption at home and in the office
  • Engaging employees and promoting active participation in environmental and sustainability initiatives