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Revisit the highlights, insights, and data from IDC Directions 2025.

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Access presentations from IDC Directions 2025 below or check out the Executive Information Service in your myIDC account to add your favorites to your research dashboards and folders.

General Sessions

Technology Tracks

CIO Strategies Track

  • Reimagining ROI in an AI World
    Thomas Meyer

  • The Future of Sourcing and Vendor Management
    Jim Spare

  • Strategic Imperatives for CIOs to Transform Business in an AI World
    Phil Carter

Marketing Track

  • Preparing for the Biggest Marketing Trends for 2025 and Beyond
    Laurie Buczek

  • Is Your Data Platform Ready for Marketing’s AI Era?
    Tapan Patel

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  • The New World of AI: Changing Digital Experiences and Marketing’s Playbook
    James McCormick & MaryAnn Holder-Browne

  • Buyer Insight for Marketers: The C-Suite Perspective on Top Business & Technology Challenges
    Tony Olvet