Future of Intelligence
Build intelligent organizations with data-driven cultures
The Future of Intelligence
Enterprise intelligence empowers organizations to make better strategic, tactical, and operational decisions. To be truly intelligent, enterprises must adopt digital-first strategies and leverage their investments in technology, focus on employees, and build more data-driven cultures.
Thinking about enterprise intelligence as a team sport can be a helpful way to focus enterprise intelligence investments across the organization.
Enterprise Intelligence in a Digital World
In today's digital world, just gathering data from your customers is not enough to build success - you must also learn from it. Lack of a modern enterprise intelligence platform will hinder efforts to improve enterprise intelligence.
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Inside the Future of Intelligence graphic description
At the center of the circle is the following text, AI, Collaboration, Automation, Data, Analytics, Governance, Knowledge, Cloud. Four encircling elements include the following text - Information Synthesis, Insights Delivery, Collective Learning, Data Culture. At the top of the outer circle is the following text - Share, Margin, Churn, Growth, Compliance. At the bottom of the outer circle is the following text - Agility, Optimization, Operationalization, Productivity, Quality.
IDC’s Future of Intelligence practice defines Enterprise Intelligence as an organization’s capacity to learn combined with its ability to synthesize the information it needs in order to learn and to apply the resulting insights at scale by establishing a strong data culture.
Accessing and analyzing internal and external data to generate insights and create knowledge
Empowering all levels of the organization with the insights they need at the right time, in context, and at scale
Continuously and collectively learning by capturing, curating, and sharing knowledge across the enterprise
Fostering and embracing a data-driven culture, and providing the technology and skills to improve data fluency and literacy pervasively
IDC has found that enterprises are stronger with an established data culture. They can better handle market uncertainty and volatility, identify biases, examine alternatives, and re-evaluate situations with new information.
Enterprises must develop and foster data-driven cultures that encourage collaboration and innovation. Ultimately, they must assess the pervasive use of data across the entire organization, identify gaps around the use of data, and then implement strategies to address those gaps.
Technology buyers increasingly gauge the success of their intelligence technology and services purchases on outcome-based ROI, which has driven a shift toward use case-driven initiatives that focus on faster, higher-quality data analysis and decision support. Businesses can take three steps to help improve their enterprise intelligence:
- Train internal talent on data literacy skills.
- Invest in technology platform components.
- Change app development and deployment practices to build more intelligence into applications.
Learn more about IDC’s FoX Research
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