Choosing the right vendors to provide ICT products and services to your organization is a critical component to achieving success.
IDC MarketScape is the ICT industry's premier vendor assessment tool, providing in-depth quantitative and qualitative technology market assessments of ICT vendors for a wide range of technology markets. This comprehensive assessment of market competitors, delivered in a full-length research report, and summarized in an easy-to-read graphical depiction, provides you with the critical information necessary to make your most important technology decisions.
IDC MarketScape assesses a specific offering from a particular vendor based on an inclusion criteria. The evaluation leverages a balanced view of the vendor’s strategies and offering capabilities to give an objective opinion that would help technology buyers determine the best solution.
The IDC MarketScape graph shows the vendor’s position in four distinct categories and their relative market share is represented by the bubble size.
Divisions between chart segments (Leaders, Major Players, Contenders, and Participants) change based on weightings between the two axes, Capabilities and Strategies.
Vendor market share is represented by the size of the individual bubble icon in the chart.
IDC provides a different perspective on ICT markets, informed by its global research assets and its culture of methodological rigor. As the industry's leading ICT forecast and market share provider, IDC is uniquely positioned to provide a robust and unbiased vendor assessment
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Why IDC MarketScape?
What sets IDC MarketScape apart is its rigorous scoring methodology, looking beyond market share and providing a clear framework comparing the product and service offerings, capabilities and strategies, and current and future market success factors for each vendor.
How IDC MarketScape Benefits You
- Evaluate specific products and services across a wide range of technology markets
- Identify vendors that best meet your specific selection criteria
- Confirm investment decisions with a 360-degree assessment of current and prospective vendors
- Validate your competitive position in the relevant markets
- Support your marketing messages through unbiased, third-party content
- Gain mindshare with your customers and prospects
For more information about IDC MarketScape, please
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IDC MarketScape criteria selection, weightings, and vendor scores represent well-researched IDC judgment about the market and specific vendors. IDC analysts tailor the range of standard characteristics by which vendors are measured through structured discussions, surveys, and interviews with market leaders, participants and end users. Market weightings are based on user interviews, buyer surveys and the input of a review board of IDC experts in each market. IDC analysts base individual vendor scores, and ultimately vendor positions on the IDC MarketScape, on detailed surveys and interviews with the vendors, publicly available information and end-user experiences in an effort to provide an accurate and consistent assessment of each vendor's characteristics, behavior and capability.
About IDC MarketScape
IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.