Industrial Printers Market Insights
Updated: 2 October 2024
Stable Q2 2024 for Industrial Printer Shipments, According to IDC
NEEDHAM, Mass., September 24, 2024 – The second quarter of 2024 saw essentially flat total shipments, with just 1% growth in the industrial printer segment compared both to Q1 2024 and compared to Q2 2023 according to the newest release from the International Data Corporation (IDC) Worldwide Quarterly Industrial Printer Tracker. "While wide format was effectively flat quarter-on-quarter in Q2, other segments of the industrial printer market showed some modest growth" said Tim Greene, research director, Hardcopy Solutions at IDC. "In Q2 4 we saw some growth in the direct to shape and industrial textile printer segments, and we continue to see the move from direct-to-garment (DTG) into direct-to-film (DTF) which is a subset of the large format printer numbers. So, with modest growth, the market is effectively flat through the first half of 2024 compared to 2023."
Worldwide Industrial Segment Highlights for Q2 2024
- Large format digital printer shipments grew 0.13% compared to Q1 2024
- Direct-to-shape printer shipments grew 7.6% compared to Q1 2024.
- Industrial textile printer shipments grew by 4.5% in Q2 2024.
- Label & packaging printer shipments were off by 3% compared to Q1.
Regional Analysis for Q2 2024
- North America saw total shipment growth of 3.8% in Q2 compared to Q1
- China boosted soft sales in the APeJC and Japan markets, but still shipments in the region declined by 0.2% compared to Q1 2024.
- There was growth in the quarter in both Western and Eastern Europe compared to Q1 2024.
Worldwide Industrial Printer Shipments and Shipment Value Share and Sequential Growth, Q2 2024
| Product Category | 2Q24 Share of Shipments |
2Q24/1Q24 Shipment change |
2Q24 Share of Shipment Value |
2Q24/1Q24 Shipment Value Growth |
|---|---|---|---|---|
| Direct to Garment | 1.1% | +0.4% | 3.1% | 12.1% |
| Direct to Shape | 1.5% | +7.6% | 2.8% | +6.9% |
| Industrial Textile | 0.8% | +4.5% | 9.1% | +14.5% |
| Label & Packaging | 0.5% | -3.3% | 17.4% | 6.1% |
| Large Format | 96.0% | +0.8% | 67.6% | +2.6% |
| Total | 100% | +0.1% | 100% | +2.6% |
Source: IDC Worldwide Quarterly Industrial Printer Tracker, September 2024
Industrial Printer Tracker
IDC's Worldwide Quarterly Industrial Printer Tracker provides total market size and vendor share for five major market categories: large format, label and packaging, direct to garment, industrial textile, and direct to shape. In addition to units, shipment value, and ASP, the Tracker also provides market results for each product category by ink type, media size, hardware class, or primary application across nine geographic regions and 90 countries.
About IDC Trackers
IDC Tracker products provide accurate and timely market size, vendor share, and forecasts for hundreds of technology markets from more than 100 countries around the globe. Using proprietary tools and research processes, IDC's Trackers are updated on a semiannual, quarterly, and monthly basis. Tracker results are delivered to clients in user-friendly Excel deliverables and on-line query tools.
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About IDC
International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,200 analysts worldwide, IDC offers global, regional, and local expertise on technology, IT benchmarking and sourcing, and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly owned subsidiary of International Data Group (IDG), the world's leading tech media, data, and marketing services company. To learn more about IDC, please visit www.idc.com. Follow IDC on Twitter at @IDC and LinkedIn. Subscribe to the IDC Blog for industry news and insights.
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