February 14, 2023

By 2024, 75% of Asia-based 2000 Organizations’ Ability to React to Market Volatility Will be Negatively Affected, IDC Predicts

Data and Content Technologies Predictions in Asia/Pacific* Released by IDC for 2023 and Beyond

SINGAPORE, February 15, 2023 – In the Worldwide Data and Content Technologies 2023 Predictions – APEJ Implications report, IDC predicts that By 2024, inability to perform cross-functional and integrated scenario planning and forecasting aided by machine learning will negatively affect 75% of Asia-based 2000 organizations (A2000) ability to react to market volatility.

“The biggest challenge for businesses in 2023 is maintaining a competitive edge amidst inflationary pressures, and focusing more on maximizing returns on existing technology investments and Digital Transformation Initiatives. Data continues to be a key value driver for business and data democratization will be key to successful planning and forecasting for most organizations, in this volatile market scenario,” according to Deepika Giri, Head of Research, Big Data &AI, IDC Asia/Pacific including Japan (APJ) Research.

This IDC study presents the top 10 predictions and key drivers for Data and Content Technologies for the next five years in Asia/Pacific excluding Japan (APEJ). It highlights the midterm and long-term challenges that enterprise IT teams face as they define, build, and govern the data and content technologies required to thrive in a digital-first world:

#1: Citizen Science: By 2025, broad use of AI-infused analytics will lead 33% of Asia-based 2000 (A2000) organizations to connect data intelligence, decision ops, and data literacy initiatives to counter cognitive biases and probabilistic analytics risks.

#2: Planning and Predicting: By 2024, inability to perform cross-functional and integrated scenario planning and forecasting aided by machine learning will negatively affect 75% of A2000’s ability to react to market volatility.

#3: Headless and Embedded: By 2025, to promote data-informed decision making, 50% of A2000 (from 33% in 2022) will embed analytics in enterprise or productivity apps, boosting demand for data-savvy application developers.

#4: Chiefs in Charge: By 2025, growth in data marketplaces, data privacy regulations, and data sovereignty concerns will lead 50% of A2000 to include CDOs, along with CISOs and CLOs, on data risk management committees.

#5: Knowledge Networks: By 2026, entrenched hybrid work models and high labor turnover rates will drive 40% of A2000 to invest in knowledge networks for knowledge retention, curation, and sharing from unstructured content.

#6: Chaos and Computing: By 2026, 25% of A2000 will have benefitted from investments in performance-intensive computing that address data chaos of the ever more digitized world, leading to suboptimal return on data assets.

#7: Migration Miracle: By 2027, redundant deployments of data warehouses and lakes will challenge ROI at over 60% of A2000 attempting data and content unification initiatives and lead to investments in data federation.

#8: Feedback Failure: By 2027, 10% of A2000 will have implemented systematic data-to-action feedback loops, resulting in superior return on data and content capture and analysis investments compared to their peers.

#9: Space and Time: By 2028, the most data-savvy 20% of A2000 will have used spatio-temporal data processing to enable complex n-dimensional use cases and drive demand for telematic analytics expertise.

#10: Data Valuation: By 2028, 45% of the value of the Asia/Pacific and Japan economy will be in the form of high-information-density goods and services, driving demand for ever-growing computational capacity to maintain growth.

These predictions are discussed in greater detail in the new IDC FutureScape report, IDC FutureScape : Worldwide Data and Content Technologies 2023 Predictions — Asia/Pacific (Excluding Japan) Implications (IDC #AP48485822). Each year, IDC releases its Top Predictions through its IDC FutureScape reports to give a crystal ball view of what is ahead for the rapidly changing AI and Automation industry. These predictions have been used to shape the strategies and business objectives of technology leaders and business executives in the next 1-5 years. To learn more about IDC FutureScape reports, please click HERE.

For the first time ever, Asia/Pacific Japan FutureScape Reports will come with a complimentary report that provides specific recommendations for tech vendor sales and marketing leaders. Leverage IDC insights to better understand clients’ priorities and enhance your storytelling and go-to market plans, access the IDC FutureScape: Worldwide Data and Content Technologies 2023 Predictions — APEJ Implications: Positioning for Success — Opportunities for Tech Sales and Marketing Leaders (Doc #AP48486122) market presentation HERE. For more information on our role-based guidance, please visit Tech Impact Business Reports | IDC FutureScape 2023.

In case you missed IDC FutureScape Asia/Pacific earlier, you may visit IDC Arena to view the keynote sessions led by our IDC Analysts. IDC Arena is IDC’s new integrated content hub that takes IDC thought leadership events online, and exclusive analyst essential guidance videos on-demand.

For more information on this IDC FutureScape document, contact Deepika Giri at dgiri@idc.com. For media inquiries, please contact Miguel Carreon at mcarreon@idc.com or Michael de la Cruz at mdelacruz@idc.com.

*Asia/Pacific excluding Japan

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About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,300 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC’s analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world’s leading tech media, data and marketing services company. To learn more about IDC, please visit www.idc.com. Follow IDC on Twitter at @IDCAP and LinkedIn. Subscribe to the IDC Blog for industry news and insights.

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