We Value Your Privacy

Country-Specific Privacy Addendum for South Africa, last updated: 12 August 2025

This Country-Specific Privacy Addendum for South Africa (“Addendum”) applies to all IDC customers and website visitors based in South Africa. This Addendum supplements the information contained in the Privacy Policy.

IDC is respectful of data privacy and adopts best practices in compliance with applicable privacy law and regulations, including the Protection of Personal Information Act, 2013 (Act 4 of 2013), as amended (“POPIA”) and the Promotion of Access to Information Act (“PAIA”).

With respect to the processing of personal information that is subject to POPIA, the term data subject shall include both natural and legal persons to whom the personal information relates.

The following terms included in the Privacy Policy shall be replaced by their corresponding counterparts under POPIA:

  • The “controller” shall mean the “responsible party”,
  • The “processor” shall mean the “operator”,
  • The “personal data” shall mean the “personal information”,
  • The “special categories of personal data” shall mean the “special personal information”,
  • The “privacy compliance officer” shall mean the “information officer”,
  • The term “child” shall mean individuals under the age of 18.
  1. Data Subject Rights

    This clause fully replaces clause 8 of the Privacy Policy.

    Under POPIA, data subjects have the following rights:

    1. Right to be informed about the processing of personal information – IDC provides the information via the Privacy Policy supplemented by this Addendum.
    2. Right to be informed about any unauthorized access to personal information – IDC implements robust security measures to ensure that your personal information is protected against unauthorized access. In the event of a security compromise, we will notify you in accordance with Section 22 of POPIA.
    3. Right to access to personal information – if you wish to request access to your personal information within the meaning of Section 23 of POPIA, you may contact us via the email address set out below. Alternatively, you may use the Form 2 Issued by the Information Regulator.
    4. Right to request correction, destruction or deletion of personal information – if you wish to exercise this right, please use the following Form 2 Issued by the Information Regulator.
    5. Right to object to the processing of personal information – if you wish to exercise this right, please use the following Form 1 Issued by the Information Regulator.
    6. Right to object to the processing of personal information for direct marketing purposes – you may change your marketing preferences at any time by following the instructions in such communications or by contacting us via the email address set out below.
    7. Right to not be subject to a decision based solely on the basis of automated processing of personal information or profiling – please note that IDC does not carry out any profiling or decision-making based on purely automated processing.
    8. Right to lodge a complaint with the regulator – please note that the regulator is the Information Regulator of South Africa. You may use the Part I of Form 5 issued by the Information Regulator. More information can be found at https://inforegulator.org.za/.
    9. Right to institute civil proceedings regarding the alleged interference with the protection of your personal information.

    All completed forms should be delivered to us via privacy@idc.com and please put POPIA Request in the subject line. Should you need any assistance with completing the form, please also contact us via privacy@idc.com.

  2. PAIA Manual

    In accordance with Section 51 of PAIA, IDC has issued a manual on the exercise of the right to access information pursuant to PAIA. The PAIA Manual is available here.

  3. Changes to this Addendum

    1. We may periodically modify the provisions of this Addendum and encourage you to review it from time to time in order to stay up to date with the most recent developments in the area of the protection of your personal information. In the event of significant changes, we may also choose to notify you via email should we have your email address in our records.
    2. Updated versions of this Addendum will be published on our website.
    3. This Addendum was last updated on 12 August 2025..

We Value Your Privacy

Country-Specific Privacy Addendum for Singapore, last updated: 14 November 2024

This Country-Specific Privacy Addendum for Singapore (“Addendum”) applies to all IDC customers and website visitors based in Singapore. This Addendum supplements the information contained in the Privacy Policy.

IDC is respectful of data privacy and adopts best practices in compliance with applicable privacy law and regulations, including the Singapore Personal Data Protection Act 2012 (“PDPA”).

The following terms included in the Privacy Policy shall be replaced by their corresponding counterparts under PDPA:

  • The “controller” shall mean the “organisation”,
  • The “processor” shall mean the “data intermediary”,
  • The “data subject” shall mean the “individual”.
  1. How Do We Collect, Use, and Disclose Your Personal Data?

    We generally do not collect your personal data unless (a) it is provided to us voluntarily by you directly or via a third party who has been duly authorised by you to disclose your personal data to us (your “authorised representative”) after (i) you (or your authorised representative) have been notified of the purposes for which the data is collected, and (ii) you (or your authorised representative) have provided written consent to the collection, use and disclosure of your personal data for those purposes, or (b) collection, use or disclosure of personal data without consent is permitted or required by the PDPA or other laws. We shall seek your consent before collecting any additional personal data and before using or disclosing your personal data for a purpose which has not been notified to you (except where permitted or authorised by law).

    For further details about how we collect, use, and disclose your personal data, please refer to clause 3 of the Privacy Policy.

  2. Reliance on the Legitimate Interest Exception

    In certain instances, we may also process your personal data without your consent based on the legitimate interests of IDC or another person. In relying on the legitimate interests’ exception of the PDPA, we will assess the likely adverse effects on the individual and determine that the legitimate interest outweighs any adverse effect.

    In line with the legitimate interests’ exception, IDC may collect, use or disclose your personal data for the following purposes: IDC’s legitimate interests include offering and delivering our products and services to business customers, enhancing our customer base, exchanging professional knowledge about the industry, exercising our legal rights, detecting or preventing fraud or imminent harm, detecting and preventing misuse of services and user accounts, performing credit analysis, and ensuring the security and operability of our network and services such as network analysis to prevent fraud and financial crime and to prevent data loss on company-issued devices.

    In specific cases, we process your data based on consent or other permitted legal bases.

  3. For How Long Do We Store Your Data?

    This clause fully replaces clause 5 of the Privacy Policy.

    We will store your personal data for as long as is necessary to fulfill the purposes we have collected it for, for any other legal or business purposes (including any accounting or reporting requirements), or for as long as we are legally obliged or permitted by applicable laws.

    You have the right to withdraw your consent at any time. For more details on the withdrawal of your consent, please see the Your Rights section of the Privacy Policy.

  4. Data Transfers

    Where your personal data is transferred by IDC out of Singapore, we will take steps to ensure that your personal data continues to receive a standard of protection that is at least comparable to the PDPA.

  5. Data Subject Rights

    This clause fully replaces clause 8 of the Privacy Policy.

    Under PDPA, individuals have the following rights:

    1. The Right to Access. Upon your request, we will provide you with access to the personal data in our possession or under our control and information about the ways in which such personal data has been or may have been used or disclosed by IDC within a year before the date of the request. We will send you a copy of that data as soon as reasonably possible from the time the request is received.
    2. The Right to Receive Information. You may contact us at any time with a request to receive more information regarding the following:

      1. the purposes for which we have used or disclosed, or may have used or disclosed, your personal data;
      2. the recipients of your personal data; and
      3. your rights as a data subject.
    3. The Right to Portability. You have the right to receive a copy of your personal data from us in a structured and commonly used machine-readable format. You may also request us to transfer such data to another data controller.
    4. The Right to Rectification. If you discover that any of the data we possess about you is incorrect or incomplete, you can request to have such data amended via the contact information provided in clause 1 of the Privacy Policy.
    5. The Right to Withdraw Consent. You have the right to withdraw your consent at any time to our use of your personal data by giving reasonable notice to IDC. Please note that a withdrawal of your consent does not affect the legality of the use of your personal data prior to your consent being withdrawn. You may withdraw consent and request us to stop collecting, using, or disclosing your personal data by submitting your request through the contact details provided in clause 1 of the Privacy Policy. Upon receipt of your written request to withdraw your consent, IDC may require reasonable time (depending on the complexity of the request and its impact on our relationship with you) for your request to be processed and for us to notify you of the consequences of us acceding to the same, including any legal consequences which may affect your rights and liabilities to us. In general, we seek to process your request within [ten (10)] business days of receiving it. Whilst we respect your decision to withdraw your consent, please note that depending on the nature and scope of your request, we may not be in a position to continue providing our goods or services to you and we shall, in such circumstances, notify you before completing the processing of your request. Please note that withdrawing consent does not affect our right to continue to collect, use and disclose personal data where such collection, use and disclose without consent is permitted or required under applicable laws.
  6. Changes to this Addendum

    1. We may periodically modify the provisions of this Addendum and encourage you to review it from time to time in order to stay up to date with the most recent developments in the area of the protection of your personal information. In the event of significant changes, we may also choose to notify you via email should we have your email address in our records.
    2. Updated versions of this Addendum will be published on our website.
    3. This Addendum was last updated on 14 November 2024.

Why IDC is the right fit for growing tech companies

Unique solutions built exclusively for growing tech vendors

For the past 50 years, IDC has been a trusted partner to tech start-ups and growing tech companies and helped them to develop strategic plans to break into new and existing markets. Our experts work with you to develop the right business plan to generate awareness and buzz for your company, all while positioning you on the cutting edge of your industry.

  • Awareness Partner

    We work with tech marketers to build and deliver messages tailored to their audiences that drive measurable results.

  • Industry View

    Our industry research advises on issues facing today’s digital business leaders; to help ensure you have in-depth knowledge of your markets and of your customers’ markets.

  • Influential Analysts

    We provide trusted expertise that helps IT professionals, business execs, and the investment community make informed decisions every day.

  • Global Presence

    Regional Specialists with experts in over 110 countries – wherever you need to grow, we’ll be there.

  • Data at IDC's Core

    With over 4 billion data points we are the single source for understanding market opportunities, strategy & planning, use cases and go-to-market campaigns.

  • Personalized Experience

    We ensure that we match our solutions to where you are innovating and growing to help you build success.

Read how this industrial software seed stage company increased market awareness, pipeline, and lead flow.

Read how Syndio partnered with IDC to gain insight into the market landscape for their next growth phase

Read how Field Effect created brand awareness and built a reputation by collaborating with an IDC analyst.

Find out how this company partnered with IDC to identify verticals to pursue to accelerate growth.

What growing tech vendors are saying

With IDC analysts' guidance and data-driven reports we were able to make an informed decision on what our primary vertical should be. This allowed us to prioritise development and sales resources efficiently.

I have worked with IDC for years, and when I first joined our start-up, I knew we needed to engage IDC. Their top-notch research and analyst interaction provides excellent insight and knowledge to help us tailor the message to our market.

As having spent considerable time with several other industry analyst firms, it is clear to us that IDC has shown clear leadership in describing and sizing markets.

Financial firm

IDC had the fastest response time to our research request of all other competitors. Not to mention, the information was EXACTLY what I needed to finish a presentation.

Emerging Analytics and Data Management Company

IDC provided the right strategic insights we were looking for and suggested some possible alternatives that could help us get a more successful outcome.

An Emerging AI Company

IDC has been very swift to respond to our need to re-evaluate our TAM and understand opportunities in the marketplace for our company. The team was very easy to engage with and was helpful in explaining what data was potentially available.

Emerging Analytics and Data Management Company

Find out more about how IDC can support your business growth

我们重视您的隐私

隐私政策国别增补(中国版),最近更新:2025年6月3日

国际数据公司(以下简称“我们”或“IDC”)致力于按照个人数据保护最佳实践开展业务。个人信息是指以电子或其他形式记录的与已识别或可识别的自然人有关的各类信息,但不包括匿名信息。本《隐私政策增补(中国版)》(以下简称增补)为您提供透明信息,说明IDC如何收集、处理、存储、共享和以其他方式使用您的个人信息,以及您的相关权利。本增补适用于中华人民共和国大陆地区的所有IDC客户和网站访问者,是对隐私政策中所包含的信息的补充。

IDC尊重数据隐私,并采取最佳实践遵守适用的隐私法律法规,包括《中华人民共和国个人信息保护法》(“PIPL”)。

  1. 谁处理您的数据?

    1. IDC中国是您个人信息的处理方(“PIP”)。IDC的某些服务和活动可能是与IDC的其他IDC附属机构共同开展,在这种情况下,全球隐私政策或其国别增补(如适用)适用于他们对您个人信息的处理。有关IDC附属机构的完整列表,请点击此处。
    2. 有关隐私以及个人信息的收集、处理、使用和存储的所有事宜,请联系IDC的隐私团队(privacy@idc.com),并在主题栏中注明“PIPL申请”。

    有关IDC的更多信息,请参阅此处

  2. 我们收集哪些个人信息?

    根据所涉及的产品和/或服务,IDC可能会收集您自愿提供给我们的、授权或同意我们直接或间接从第三方收集的、或在访问我们的网站、使用我们的产品或服务或参加我们的活动或调研的过程中生成的各类个人信息。其中尤其包括

    1. 您提供给我们的数据:

      1. 业务联系信息,如姓名、业务电子邮件地址和电话号码、公司名称、工作头衔、企业地址。在某些情况下,您或您的组织可能还会向我们提供其他专业信息,例如您所在公司的规模和行业类型。当您在IDC开设账户时,我们可能还会收集您的登录凭证(即电子邮件和密码)以及账单信息(如适用)。
      2. 我们还将处理您自愿提供给我们的与我们的服务相关的任何反馈或信息,包括发给您的调查问卷。
      3. 对于我们组织的活动,我们还可能处理必要的信息,以便根据您的要求提供辅助服务(例如,为您安排住宿和/或机票)。
      4. 当您使用或注册接收IDC及其附属机构和合作伙伴(如适用)提供的任何产品、服务或内容时,或者当您通过电子邮件、网络应用程序表格、聊天、我们的社交媒体以及其他通信方式与我们沟通时,我们可能会收集此类数据。
      5. 我们还可能收集和处理您在线上会议期间或使用会议聊天功能与我们口头分享的信息。这些信息可能会记录在转录文本中或(在征得您的同意后)记录在此类线上会议的录音中,并且可能包括您在会议中的发言,例如意见、提问和评论等。在通话录音过程中,如果您开启了摄像头,则也可能在征得您的同意后捕捉您的视频图像。
    2. 我们从其他来源收集的数据:

      1. 我们会收集有关您使用我们的网站、内容和服务以及与之互动的信息(例如搜索历史记录、页面访问量、IP地址等)。我们使用cookie和其他工具(见下文第3.3节)收集此类数据。所收集的个人信息的确切范围将取决于您当时可用和使用的网站/服务的具体功能以及您为此类cookie/工具设置的隐私偏好。如果您想进一步了解我们使用Cookie的信息,或者您希望更新您的Cookie偏好,请参阅我们的Cookie政策
      2. 对于某些服务(如活动组织),我们可能会收集社交媒体或其他网站上的与您的职业概况相关的其他详细信息。我们还可能拍摄照片、视频或录音,其中可能包含您的个人信息。
      3. 我们还可能从公开信息来源收集您允许访问的其他个人信息,包括第三方网站、博客、文章或类似的公开内容。这通常包括上文第2.1节所述的业务联系信息。
    3. IDC仅处理与您的职业身份相关的业务信息。在任何情况下,IDC均不会故意收集或处理任何可能被归类为PIPL规定的敏感个人信息。
  3. 我们如何使用您的个人信息?

    1. 提供我们的服务、产品和内容。

      我们可能会使用您的个人信息和有关您组织的信息提供服务和产品,特别是联合研究和/或数据产品、定制解决方案服务(例如咨询和顾问服务)以及活动组织。

      我们将使用您的个人信息,主要是为了在您注册和登录账户时识别您的身份、处理您的付款、管理我们与您或您的组织的业务关系以及处理您的申请。此外,根据我们的服务类型,我们还可能出于以下目的处理您的个人信息:

      1. 联合研究和/或数据产品: 在制作报告和其他联合研究服务和数据产品时,我们也可能使用您的联系方式与您沟通。
      2. 定制解决方案服务: 处理数据的范围可能会有所不同,并取决于您或您的组织所要求的定制解决方案项目的任务和性质。
      3. 活动组织: 我们将通过处理您的个人信息,组织和推广我们组织的活动,管理活动参与情况,在活动方案和/或宣传材料中以及我们的网站和社交媒体上发布演讲者和赞助商详细介绍。

        我们可能会与我们的活动合作伙伴联合举办活动。在这种情况下, 活动合作伙伴也可能会作为独立PIP处理参会者和演讲者的个人信息。活动合作伙伴及其隐私政策将在相关活动网站的“合作伙伴”部分列出。如果我们与活动合作伙伴共享任何个人信息,并且适用的法律法规规定必须另外征得您对此的任何自愿和特定同意,我们承诺在适当的时候寻求您的额外独立同意。

        我们的活动合作伙伴可能会处理参会者和演讲者的个人信息,以准备、改进和组织活动,包括收集和审查活动统计数据,确保活动内容与活动受众相关并针对活动受众进行定制。此外,活动合作伙伴可能希望向您介绍他们认为您可能感兴趣的产品和服务。在适用情况下,我们可能会要求您同意接收此类信息,或者为您提供选择不接收此类信息的机会。这种同意(如果有)与您在活动交流期间直接授予任何活动合作伙伴的任何同意(包括允许活动合作伙伴扫描您的电子名片)无关。

        IDC的某些公共活动可能会被拍照、录音和/或录像。这些照片和录音随后可能会出现在相关活动网站、其他相关网站、社交媒体、新闻媒体或宣传材料(如IDC宣传视频或活动指南)中。所有以这种方式记录的活动都将明确注明。如果在预先安排的录制中您将是主要的录制对象(如演讲者和接受采访的参会者),IDC可能会在录制前另行征得您的同意。

        活动中的联网工具: IDC可能会在活动期间提供特定工具,以改善您的联网体验,特别是联网应用程序和电子名片,详情如下。

        移动应用程序: 活动移动应用程序可能包含您的姓名、公司和职位(以及您提供的照片、个人资料和社交媒体信息),并且可能对所有其他活动参与者可见。选择“私人模式”(private mode)可确保您的姓名和联系方式不会出现在应用程序中。

        电子名片: 我们可能会为您提供电子名片。这些电子名片可能包含在您的活动胸卡等中,其中包含您的姓名、电子邮件地址、业务电话号码、职位和公司。您可以通过允许活动合作伙伴扫描您的电子名片,向他们提供此类联系信息。允许活动合作伙伴扫描您的电子名片,即表示您同意该活动合作伙伴将电子名片中包含的您的详细联系信息用于任何后续通信,包括营销通信。有关指定活动合作伙伴如何处理您的个人信息以及您对该活动合作伙伴的权利的更多详细信息,请参阅相关活动合作伙伴的隐私政策。

    2. 管理奖项和评选:

      1. 在组织奖项或评选时,我们可能会收集每位参赛者在申请表中提供的姓名、电子邮件地址、职位、公司及其他详细信息。此外,我们也可能从通过指定提名表格提名参赛者的第三方处获得这些详细信息,在这种情况下,提名人已通知参赛者并获得了必要的许可,以便与IDC共享参赛者的个人信息。
      2. 我们将使用这些数据来组织奖项或评选活动并管理参与情况。我们可能会与评审团成员共享有关参赛者的信息,评审团成员可能由内部和外部各方组成,他们代表我们以受委托处理者的身份行事,并受保密义务的约束,负责评估申请并选出所有奖项/评选单元的获奖者。
      3. 在征得参赛者同意的前提下,我们可能会与相关网站上列出的奖项或评选合作伙伴共享他们的详细联系信息,以便进行后续沟通,包括营销沟通。我们可能会在您注册和/或在颁奖或评选过程中与您互动时征求您的同意。
    3. 确保安全,防止滥用我们的服务,改进我们的服务和产品,开发新产品:

      1. 我们还可能使用您的个人信息,包括您如何使用我们服务的信息(如上所述),提升用户体验、改进和保护我们的服务、防止滥用我们的服务和用户账户,以及识别和解决技术问题。如果您反对为改善我们的服务和用户体验而处理此类使用数据,可以通过privacy@idc.com联系我们。
      2. 除上述情况外,客户团队的企业事务专员还可以访问其机构账户群的某些使用统计数据。如果您的用户账户(包括个人信息)是企业账户的一部分,那么您所在企业的企业管理员可能要求您提供包含个人信息和某些使用信息的用户数据。企业管理员只能访问其组织企业资料中的个人的用户信息
      3. 线上会议的转录文本和录音可能会保存起来供后续讨论、收集意见和观点以及改进我们的服务使用。
    4. 与您沟通:

      1. 我们可能会处理您的个人信息,以便与您沟通,例如,当我们协助您设置或管理账户、提供客户服务、解决您的投诉以及发送技术通知和其他支持信息(包括适用条款和条件的变更以及履行我们的法律和/或合同义务的其他沟通)时。此类沟通不受您的营销沟通偏好的影响。
      2. 当我们向您征询对特定行业或主题的见解(调查),或向您提供行业发展的最新信息以及其他有偿或免费提供的增值服务或功能(如简报、市场动态、市场快照等)时,IDC也可能会使用您的个人信息。
    5. 向您介绍IDC的产品和服务:

      1. 我们可能会就我们认为您可能感兴趣的新闻、活动、服务及其功能或特别优惠与您联系,但前提是我们必须获得必要的许可,不得超出法律规定的范围。您可以按照此类沟通中的说明或通过本增补第1节中提供的详细联系方式联系我们,随时更改您的营销偏好。
    6. 在我们的网站上提供个性化内容和建议:

      1. 我们的部分网站可能会根据您的偏好或个人资料提供个性化的内容和建议。在这种情况下,我们可能会使用您在相关IDC网站注册用户账户时提供的姓名、电子邮件地址、业务电话号码、职位、公司、头像和浏览偏好。您可以通过本隐私政策第1条提供的联系信息,要求我们禁用此类个性化推荐。
    7. 履行法律义务:

      1. IDC还可能为了履行适用的法律义务,例如与账单和税收有关的义务而处理您的个人信息。
    8. 确保我们的服务安全,防止欺诈活动,保护我们的权利:

      1. 我们可能会使用您的信息检测、预防和处理欺诈及其他非法活动,以及建立、行使或捍卫我们的法律主张和保护我们的权利。
  4. 我们收集、处理、使用和存储您的个人信息的法律依据是什么?

    1. 我们在征得您同意的基础上收集、处理、使用和存储您的个人信息。
    2. 我们处理、使用和存储您的数据主要是为了与您或您的组织签订合同,或履行我们与您或您的组织签订的合同规定的义务。
    3. 我们收集、处理、使用和存储您的个人信息,是为了履行我们的法定职责或法律义务。
    4. 我们收集、处理、使用和存储您已经公开或以其他方式合法公开的个人信息,并在适用法律法规允许的范围内对您的个人信息进行合理处理。
    5. 我们根据法律法规规定的其他情况收集、处理、使用和存储您的个人信息。
  5. 我们会将您的数据保存多长时间?

    1. 我们保存您个人信息的期限为:向您提供您或您的组织所要求的产品和/或服务所必需的期限;为保护我们的合法利益(如行使我们的合法权利)而保存此类信息所需要的合理期限;为我们履行保存此类信息的法律义务所必需的期限。
    2. 如果您同意我们收集、处理、使用和存储您的个人信息,我们将在您同意的期限内这样做,换句话说,直到您的同意到期或被撤回。您有权随时撤销同意。有关撤销同意的详情,请参阅下文第8节。
  6. 数据披露和传输

    在以下情况下,我们可能会将您的个人信息披露给第三方或附属机构:

    1. 我们的附属机构(如此处所列)可能出于本增补所述目的与我们合作或代表我们访问您的个人信息。如果此类附属机构位于中华人民共和国大陆以外,我们遵守以下条款和条件,并根据适用的法律法规在采取充分保障措施的情况下共享个人信息。

      国外收件人: IDC Research, Inc.

      注册地址: 140Kendrick Street, Building B Needham, MA 02494

      隐私合规官联系方式: privacy@idc.com

      个人信息: 姓名、电子邮件地址、业务电话号码或其他联系方式、职位、公司、IP地址、服务使用情况、职业概况以及您根据本隐私政策向我们提供的其他信息。

      跨境数据共享的目的: 向您提供您或您的组织所要求的产品和/或服务;进行团队间管理;执行公司政策和合规性;提供技术支持等。

      国外收件人: IDC Asia Pacific Pte. Ltd.

      注册地址: 83Clemenceau Avenue #17-01 UE Square, West Wing Singapore 239920

      隐私合规官联系方式: privacy@idc.com

      个人信息: 姓名、电子邮件地址、业务电话号码或其他联系方式、职位、公司、IP地址、服务使用情况、职业概况以及您根据本隐私政策向我们提供的其他信息。

      跨境数据共享的目的: 向您提供您或您的组织所要求的产品和/或服务;进行团队间管理;执行公司政策和合规性;提供技术支持等。

    2. 必要时,我们还可能与非关联第三方(如专业顾问或公共机构)共享您的个人信息:

      1. 履行法律义务;
      2. 在企业重组(如合并或业务收购)或破产情况下,行使或维护IDC的合法权利;
      3. 防止欺诈或迫在眉睫的伤害;和/或
      4. 确保我们网络和服务的安全性和可操作性。
    3. 我们与值得信赖的业务合作伙伴共享您的数据,他们作为我们的供应商和受托处理商,代表我们并根据我们的指示处理您的数据(例如,出于IT支持、托管等目的)。我们努力谨慎选择供应商,确保他们能够提供充分的数据保护和安全保障。
    4. 在IDC提供企业对企业服务(包括活动)或开发或推广某些内容(如白皮书)的过程中,IDC可能与其合作伙伴、赞助商或其他第三方共享您的个人信息。如有需要,我们将在与此类第三方共享您的个人信息之前征得您的同意。此类第三方对您的个人信息的处理受其各自隐私政策的约束。
    5. 您的个人信息可通过第三方使用的第三方cookie和其他相关技术共享。更多信息,请参阅我们的Cookie政策
  7. 数据安全

    1. 我们已根据良好的行业实践实施并将保持适当的技术和组织措施、内部控制和信息安全常规措施,同时牢记技术发展状况,以保护您的数据免遭意外丢失、破坏、篡改、未经授权的披露或访问或非法销毁。我们采用各种安全措施来保护我们收集的信息,包括加密、防火墙和访问控制。IDC将进一步确保,所有能够访问您的数据并参与收集、处理、使用和/或存储这些数据的个人,均负有适当的保密义务,并接受过适当的培训。
    2. 如果发生任何个人信息安全事件,我们将根据适用的法律法规履行相关的报告和通知义务。
    3. 您有责任对我们给您(或您自己选择)的、使您能够访问我们网站某些部分的密码保密。出于安全考虑,不得与任何人共享此类密码。
  8. 您有哪些权利?

    1. 如果您对您个人信息的处理有任何问题或疑虑,和/或您希望行使您的数据主体权利,请随时通过本增补第1节提供的联系方式联系我们。
    2. 您享有以下权利:

      1. 访问权: 您有权申请访问我们处理的您的个人信息,并有权获得该数据的副本。
      2. 获取信息的权利: 您可以随时联系我们,要求获得有关以下方面的详细信息:

        1. 我们使用您的个人信息的目的;
        2. 我们如何对您的个人信息进行分类;
        3. 您个人信息的接收者;
        4. 我们存储您的个人信息的期限;
        5. 您作为数据主体拥有的权利。
      3. 可移植权: 在适用法律法规允许的范围内,您有权要求我们将您的个人信息转移到您指定的PIP。
      4. 删除权: 在以下情况下,您可以要求我们从我们的记录中删除您的个人信息:

        1. 如果我们在处理个人信息时违反了适用的法律法规;
        2. 如果我们没有收集或处理您的个人信息的法律依据,或者您撤回了您的同意;
        3. 如果我们对个人信息的处理违反了我们与您签订的协议;
        4. 如果您不再使用我们的产品或服务,或者您注销了您的账户;
        5. 如果我们不再向您提供产品或服务,或者保留期限已过。

        请注意,如果您要求我们删除的个人信息是我们提供某些产品或服务所必需的,那么在删除个人信息后,您可能无法获得我们提供的某些产品或服务。但是,这不会影响我们提供与此类个人信息无关的其他产品或服务。如果适用法律法规要求我们保留此类个人信息,我们将仅在适用法律法规允许的范围内进行处理。

      5. 更正权: 如果您发现我们掌握的有关您的任何数据不正确或不完整,您可以要求我们更正或补充您的数据。
      6. 使用限制权: 您有权根据适用的法律法规申请限制我们对您的个人信息的使用。
      7. 撤回同意的权利: 您有权随时撤回对我们使用您的个人信息的同意。请注意,在同意被撤回前,撤回您的同意并不影响使用您个人信息的合法性。
      8. 取消账户的权利: 您可以要求我们注销您的账户。如此,我们将停止向您提供相关产品或服务,并根据适用的法律法规删除或匿名化您的个人信息。
      9. 停止个性化推荐的权利: 我们的某些网站可能会根据您的偏好或个人资料提供个性化内容和推荐。您可以要求我们停止此类个性化推荐
    3. 要行使上述任何权利,请通过本增补第1节中提供的联系信息与我们联系。
  9. 其他网站链接

    1. 我们可能会在网站上提供其他公司、组织和/或公共机构的参考信息和/或链接,使您可以直接从我们的网站访问他们的网站。这些实体的网站受实体自身的隐私政策的约束。请注意,我们不对此类网站的内容负责,也不对因此类第三方使用您的个人信息而引起的任何问题承担责任。如果您对这些实体处理、使用或存储您的个人信息的方式有任何疑问,我们建议您参考相关网站上的隐私政策。
  10. 儿童隐私

    1. 我们的服务或内容不针对16岁以下儿童,也无意供其使用。因此,我们不会有意收集16岁以下儿童的个人信息。如果我们发现有人收集了16岁以下儿童的个人信息,我们将采取适当措施删除此类数据。
  11. 本增补的变更

    1. 我们可能会定期修改本增补的规定,并鼓励您不时查看本增补,以便及时了解您个人信息保护领域的最新动态。如果发生重大变更,我们也可能会选择通过电子邮件通知您,前提是我们的记录中有您的电子邮件地址。在任何情况下,只要您继续使用我们提供的产品或服务,更新后的增补仍将对您和我们具有约束力。
    2. 本增补的更新版本将发布在我们的网站上。
    3. 本增补最后更新日期为2025年6月3日。

We Value Your Privacy

Country-Specific Privacy Addendum for Brazil, last updated: 1 November 2024

This Country-Specific Privacy Addendum for Brazil (“Addendum”) applies to all IDC customers and website visitors based in Brazil. This Addendum supplements the information contained in the Privacy Policy.

IDC is respectful of data privacy and adopts best practices in compliance with applicable privacy law and regulations, including the Brazilian General Data Protection Law (“LGPD”), Federal Law no. 13,709/2018, entered into force on September 18, 2020.

  1. Data Subject Rights

    In addition to rights outlined in Section 8 of the Privacy Policy, you have the following rights:

    1. The right to obtain confirmation of the existence of the processing of your personal data;
    2. The right to anonymize, block or delete unnecessary or excessive data or data processed in noncompliance with the provisions of the LGPD; and
    3. The right to information about the possibility of denying consent and the consequences of such denial.
  2. Changes to this Addendum

    1. We may periodically modify the provisions of this Addendum and encourage you to review it from time to time in order to stay up to date with the most recent developments in the area of the protection of your personal data. In the event of significant changes, we may also choose to notify you via email should we have your email address in our records.
    2. Updated versions of this Addendum will be published on our website.
    3. This Addendum was last updated on 1 November 2024.

We Value Your Privacy

Country-Specific Privacy Addendum for Australia, last updated: 1 November 2024

This Country-Specific Privacy Addendum for Australia (“Addendum”) applies to all IDC customers and website visitors based in Australia. This Addendum supplements the information contained in the Privacy Policy.

IDC is respectful of data privacy and adopts best practices in compliance with applicable privacy law and regulations, including the Privacy Act 1988, as amended (“Privacy Act”) and the Australian Privacy Principles (“APPs”) contained in the Privacy Act.

  1. Data Transfers

    We may disclose your personal data to overseas recipients in compliance with Section 6 of the Privacy Policy. Any transfer of your personal data outside Australia only takes place if the requirements of the Privacy Act have been fulfilled.

  2. The Right to Lodge a Complaint

    If you are concerned that your personal data has been mishandled, please contact privacy@idc.com and please put APPs Complaint in the subject line. We will respond to you without undue delay and at the latest within 30 days after receipt of your complaint.

  3. Changes to this Addendum

    1. We may periodically modify the provisions of this Addendum and encourage you to review it from time to time in order to stay up to date with the most recent developments in the area of the protection of your personal data. In the event of significant changes, we may also choose to notify you via email should we have your email address in our records.
    2. Updated versions of this Addendum will be published on our website.
    3. This Addendum was last updated on 1 November 2024.

Sustainability in EMEA: Mastering the Headwinds towards Sustainable Business

This eBook provides insights into the latest trends in the ESG/sustainability space in Europe, the Middle East, and Africa (EMEA), and what they imply for the technology industry and technology users. There are significant risks but also great opportunities that stakeholders must be aware of.

IDC FutureScape: 국내 디지털 비즈니스 및 AI 전환 환경
발췌리포트 다운로드

향후 3년 동안 AI 지출은 국내 전체 디지털 기술 지출 성장률의 1.6배로 증가하며, 2027년 말까지 한국 시장에 1,120억 달러 이상의 경제 효과를 창출할 것입니다.*

AI 기술은 국내 기업의 디지털 전략에 있어 가장 핵심적인 전략으로 발전했습니다. 생성형AI의 등장으로 AI의 역할이 확대되며 이제 조직의 AI 투자를 전략적 비즈니스 목표와 일치시키는 것이 무엇보다 중요해지는 추세입니다.

최근 발간된 ‘IDC FutureScape: 전세계 디지털 비즈니스 및 AI 전환 – 한국 시사점’ 보고서는 국내 디지털 비즈니스 및 AI 전환 환경의 최신 트렌드, 주요 시장 동인, 그리고 10대 미래 전망을 설명하고, 이를 토대로 IT 및 비즈니스에 끼치는 영향력과 기술 구매자를 위한 제언을 공유합니다.

IDC FutureScape 보고서를 통해 IT 전략 및 계획 수립에 필수적인 정확한 전망과 분석을 확인하실 수 있습니다.

지금 전체 보고서의 주요 요약 내용이 담긴 무료 발췌리포트를 다운로드 받으세요!

  • 국내 디지털 비즈니스 및 AI 전환 시장 주요 3대 전망 동인 및 영향에 대한 심층 분석
  • 각 전망에 따른 IT, 비즈니스 영향과 기술 구매자를 위한 제언
  • 각 전망에 대한 아태지역과 한국의 기술 격차 비교

*출처 IDC FutureScape: 전세계 디지털 비즈니스 및 AI 전환 – 한국 시사점 보고서 전망 2번

**IDC FutureScape 보고서는 기업의 의사결정권자가 IT 전략 및 계획을 수립하기 위한 향후 5년간의 전망을 제공합니다.

IDC FutureScape: 국내 및 글로벌 클라우드 시장 전망
발췌리포트 다운로드

IDC에 따르면 국내 조직의 클라우드 네이티브 전환율은 현재 8%에 머무르고 있지만, 향후 2년간 가속 성장하여 2026년 4배 증가한 수치인 32%를 기록할 것으로 나타났습니다.*

이제 클라우드 기술은 AI 기반 디지털 혁신의 필수적인 요소로 자리잡아 조직이 생산성을 높이고 혁신적인 비즈니스 모델을 구축하는데 기여하고 있습니다.

최근 발간된 ‘IDC FutureScape: 전세계 클라우드 시장 전망 – 한국 시사점’ 보고서는 클라우드 현대화 및 컴퓨팅, 하이브리드 그리고 멀티클라우드에 이르기까지 다양한 클라우드 토픽에 기반한 10대 주요 전망을 제시하고, 이에 대한 동인과 분석을 제공합니다.

IDC FutureScape 보고서를 통해 IT 전략 및 계획 수립에 필수적인 정확한 전망과 분석을 확인하실 수 있습니다.

지금 전체 보고서의 주요 요약 내용이 담긴 무료 발췌리포트를 다운로드 받으세요!

  • 국내 클라우드 시장 주요 3대 전망의 동인 설명 및 심층 분석 (클라우드 현대화 / 특화 클라우드 / 멀티 클라우드 PaaS)
  • 각 전망에 따른 IT 영향과 기술 구매자를 위한 제언
  • 각 전망에 대한 아태지역과 한국의 기술 격차 비교

*출처 IDC FutureScape: 전세계 클라우드 전망 – 한국 시사점 보고서 전망 5번

**IDC FutureScape 보고서는 기업의 의사결정권자가 IT 전략 및 계획을 수립하기 위한 향후 5년간의 전망을 제공합니다.

Compelling, flexible content with analyst insights

Licensed or customized content helps free your time and fills your calendars with thought leadership content filled with analyst insights.

IDC’s licensed and customized marketing content

Adaptable content built around your businesses’ brand association with relevant technology topics and trends and leveraging expert opinion from the CSP community.

We help you:

  • Develop custom assets tailored to your businesses’ marketing messages
  • Create thought leadership content that associates your brand with industry-recognized credibility
  • Provide you with digital distribution rights to license and share IDC published research with your target audience

Licensed and Customized Content approach

Marketing content that integrates with your digital marketing campaigns

  • Licensed content

    Digital distribution rights for an existing published IDC document or excerpt provide you with a license to share the research with your target audience.

  • Customized content

    IDC White Paper or Spotlight, pulls from IDC’s published research, and combines it with customized insight and commentary from an IDC analyst.

Licensed vs. customized content. How to choose which is right for you.

Developing compelling content, messaging, and campaigns that engage your target audience and move your prospects and customers along the buying cycle is not a simple task. It is a time and cost struggle to create the varying content that your buyer is looking for at each stage of their journey.

Empower your content marketing with research-driven options