target audience: TECH BUYER  Publication date: Aug 2023 - Document type: IDC PlanScape - Doc  Document number: # US51157323

IDC PlanScape: Developing Your Path to Impact with Generative AI


  • Philip Carter Loading
  • Marci Maddox Loading
  • Mary Johnston Turner Loading
  • Michelle Abraham Loading
  • Kathy Lange Loading
  • Nimita Limaye Loading
  • Carl W. Olofson Loading
  • Ananda Chakravarty Loading
  • Robert Parker Loading
  • Rick Villars Loading


Get More

When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment.

Related Links


This IDC PlanScape provides business and technology leaders with a background on where generative artificial intelligence (GenAI) technologies are in their evolution and the set of characteristics needed to develop an AI strategy to transform their business into an AI everywhere future. It defines GenAI and why it is a critical technology for the future, identifies key activities that are foundational to investing and using GenAI, walks readers through how to prioritize GenAI use cases for success, and identifies the stakeholders needed to realize the value of GenAI today and over a three-year horizon.

"As the industry moves forward with this fundamental transition to AI embedded into every business and technology function in the enterprise, IDC believes that every CEO will need to have an AI strategy — and generative AI is the trigger," said Phil Carter, group vice president, Thought Leadership research at IDC. "It is best to get started quickly. We are hopeful that this framework will help every organization develop their own 'path to impact.'"


Do you have questions about this document
or available subscriptions?